Hybrid Digital Analytics & Insights Specialist

Socket.dev; Toronto; Hybrid; CAD 90,000 - 115,000; Full time

Benefits offered by this job

Competitive salary

Incentive pay

Banking benefits

Employee share purchase plan

Wellbeing support

Job summary

CIBC in Toronto is seeking a Sr. Specialist, Digital Platforms & Insights to help measure how clients engage with digital experiences and translate data into actionable insights.

You’ll configure and govern Adobe Analytics and Customer Journey Analytics, build dashboards, define KPIs, and partner with Product, Marketing, Analytics, and Technology to drive measurable outcomes. This role offers a hybrid work arrangement (1–3 days on-site) with competitive compensation and a comprehensive benefits

Qualifications

• Bachelor’s degree in Computer Science, Engineering, Information Technology, Business Analytics, Marketing Technology, or a related field, or equivalent experience.
• Up to 2 years of relevant experience in digital analytics, reporting, data analysis, or a related field. Exposure to Adobe Analytics, Customer Journey Analytics, or Google Analytics is an asset.
• Foundational understanding of web or mobile analytics, data layers, tagging and tracking, dashboards, testing, and data validation.
• Experience with modern data platforms; proficient in JavaScript, SQL, Python, or R is an asset.

Responsibilities

• Technical delivery and platform implementation: support the configuration, testing, and maintenance of Adobe Analytics and Customer Journey Analytics across web and mobile experiences.
• Technical standards, quality, and governance: follow guardrails, privacy requirements, and data quality controls; maintain documentation and monitor production systems.
• Functional consulting and use case definition: collaborate with stakeholders to understand objectives, gather requirements, define KPIs, and translate to user stories and tasks.
• Insights, optimization, and stakeholder partnership: build dashboards, analyze journeys and performance, summarize findings, and communicate recommendations.
• Learning and team contribution: develop knowledge of analytics tools, share learnings, and resolve challenges with guidance.

Skills

Adobe Analytics

Customer Journey Analytics

Google Analytics

JavaScript

SQL

Python

R

Education

Bachelor’s degree in Computer Science, Engineering, IT, Business Analytics, Marketing Technology, or related field

Tools

Adobe Analytics

Job description

CIBC in Toronto is seeking a Sr. Specialist, Digital Platforms & Insights to help measure how clients engage with digital experiences and translate data into actionable insights.

You’ll configure and govern Adobe Analytics and Customer Journey Analytics, build dashboards, define KPIs, and partner with Product, Marketing, Analytics, and Technology to drive measurable outcomes. This role offers a hybrid work arrangement (1–3 days on-site) with competitive compensation and a comprehensive benefits