Growth Product Manager

Owner.com

Canada

Remote

CAD 248,446 - 276,052

Full time

14 days+

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Benefits offered by this job

Comprehensive health coverage

Unlimited PTO

Pre-IPO equity package

Fun perks

Job summary

A software development company is seeking a Growth Product Manager to shape its conversion funnel strategy. This role emphasizes building and optimizing innovative conversion experiences, engaging with cross-functional teams to drive product-led growth. Ideal candidates possess a strategic mindset and experience in optimizing funnels. The position is 100% remote, with a competitive salary range of $180,000 - $200,000 USD and equity benefits.

Qualifications

Experience building and optimizing conversion funnels for PLG and/or partnership growth initiatives.
Ability to analyze user behavior and boost intent and conversions.
Strong collaboration skills with engineering, marketing, and lifecycle teams.

Responsibilities

Build and optimize conversion funnels to drive product-led growth.
Collaborate with teams to create high-performing conversion experiences.
Analyze user behavior across various channels.

Skills

Strategic thinking

Data-driven mindset

Cross-functional collaboration

Problem-solving

User behavior analysis

Job description

Join to apply for the Growth Product Manager role at Owner.com

We’re searching for a first-principles thinker - the type that loves ambiguity and the act of building (0 ->1) to join as our Growth Product Manager, one of the most critical hires on our team.

This role is about owning and shaping our conversion funnel strategy and experimentation across education, partnerships, and PLG. You’ll help us create conversion experiences that educate, engage, and drive business impact, working closely with PLG, engineering, and lifecycle teams.

Most Growth teams optimize the existing funnel, we want to question whether those funnels should exist! If this sounds exciting to you. If you’re passionate about building conversion funnels that blend education, dynamic value propositions, and growth experimentation, and you’re ready to join a high-impact team, we’d love to connect!

This role is 100% remote and can be based anywhere in the United States or Canada.

The Impact You Will Have

Build and optimize conversion funnels to drive product-led growth: this includes education-based flows, demo graders, and dynamic landing page experiences. We want you to reimagine how a lead would convert by combining user signals, value demonstration, education into a natural experience.
Collaborate with PLG, engineering, and lifecycle to create engaging, high-performing conversion experiences (e.g., SEO-driven education pages, pop-ups, demo pages, and referral programs).
Develop innovative ways to educate and convert users - rethink the relationship between education and conversion.
Develop and execute a data-driven roadmap to bring new features to light
Drive new product features and conversion strategies for partnership-led growth.
Analyze user behavior across channels, like SEO landing pages, webinars, and demo flows to identify ways to boost intent and conversions while preserving user experience.
Collaborate in weekly sprints with engineering to bring experiments to life and continuously optimize.
Manage a full-time engineer and ramp up execution as you scale.

Who you’ll work with

Head Of Growth
Growth Marketing Manager
Growth Product Designer

What We’re Looking For

A strategic, growth-minded Product Manager who thinks like a COO/founder and thrives on solving messy, impactful problems.
Experience building and optimizing conversion funnels for PLG and/or partnership growth initiatives.
A data-driven mindset, with a knack for understanding user behavior and balancing experimentation with conversion impact.
Comfortable leading cross-functional sprints and collaborating closely with engineering, marketing, and lifecycle teams.
Excited to explore and test new ideas (e.g., graders, SEO experiments, webinars) while driving core product improvements.

Pay and benefits

The estimated base salary range for this role is $180,000 - $200,000 USD plus a generous equity pre-IPO equity packageOther benefits include comprehensive health coverage, work from anywhere (we are a remote-first workplace), unlimited PTO - plus extra fun perks!

Communication from our team regarding job opportunities will only be made by an Owner employee with an @owner.com email address.

We do not conduct interviews over email or chat platforms, and we will never ask you to provide personal or financial information such as your mailing address, social security number, credit card numbers or banking information. If you believe you are being contacted by scammer, please mark the communication as "phishing" or “spam” and do not respond.

Seniority level