General Manager

Puddles Swim School; Kitchener; On-site; CAD 50,000 - 70,000; Full time

Job summary

Puddles Swim School is seeking a passionate General Manager to lead operations and nurture young swimmers in Kitchener. You'll manage staff, ensure quality programs, and promote a safe learning environment while being part of a fun-loving team dedicated to aquatic education. This exciting opportunity offers growth potential and the chance to build a supportive community around swimming.

Benefits

Competitive benefits

Free certification renewal

Growth opportunities

Supportive team environment

Qualifications

• 3–5 years in management, preferably in a child-focused environment.
• Strong people management skills.
• Excellent organizational and problem-solving skills.

Responsibilities

• Oversee day-to-day operations and team leadership.
• Ensure adherence to swim curriculum and safety protocols.
• Build relationships with students and parents.

Skills

People management

Organizational skills

Problem-solving

Communication skills

Customer relationship building

Education

3–5 years experience in management or leadership role

CPR-C and First Aid Certification

Tools

iClassPro

Jackrabbit

Job description

Position: General Manager — Puddles Swim School

Location: Kitchener, ON

Position Type: Full-time / Permanent

Start Date: August 2025

About Us

Proudly Canadian-owned, we’re a new swim school located in the heart of Kitchener, dedicated to nurturing young swimmers and building strong aquatic foundations. Join a supportive, passionate team that values creativity, autonomy, and fun in the workplace. Our mission is to make swimming accessible and enjoyable for children of all ages. We're looking for an experienced and passionate General Manager to lead our growing team and swim programs. If you’re excited to pioneer a new swim school and be part of something dynamic, we want you to join us!

Role Overview

As the General Manager at Puddles Swim School, you will be the driving force behind our day-to-day operations, team leadership, and exceptional customer experience. Reporting directly to ownership, you will oversee all aspects of the swim school’s performance — including staff management, operational efficiency, enrollment growth, parent relations, and quality assurance — to ensure our programs deliver confidence, joy, and water safety to every child who walks through our doors.

Key Responsibilities

• Lead and oversee all swim instruction, ensuring adherence to curriculum and safety protocols.
• Plan, organize, and deliver lessons for various age groups and skill levels to foster skill progression and water safety.
• Collaborate with the General Manager to develop and implement long-term plans for the aquatics program, including season goals and objectives.
• Maintain a vigilant presence to ensure safety and enforce pool rules during lessons.
• Coordinate with other instructors and staff to ensure smooth scheduling and operations.
• Participate in staff meetings, training, and professional development.
• Inspire, mentor, and manage a team of coaches, ensuring they meet performance expectations and embody professionalism.
• Provide ongoing training and feedback to staff on coaching techniques and best practices.
• Address any staff concerns and manage schedules, including substitutions.
• Build strong relationships with students and parents, communicating progress and celebrating achievements.
• Track and maintain accurate records of student attendance and progress.
• Ensure compliance with all safety regulations and standards.
• Conduct regular pool area inspections and report any issues to management.
• Assist in maintaining a clean and organized pool area.
• Actively contribute to building a supportive, engaged community both within the school and the local area.
  
  

Requirements

• 3–5 years in a management or leadership role, preferably in a swim school, education center, recreation, or child-focused environment.
• Strong people management skills with a proven ability to coach and develop high-performing teams.
• Excellent organizational and problem-solving skills; ability to juggle multiple priorities and stay calm under pressure.
• Clear and professional communication skills (written and verbal).
• A customer-first mindset and natural relationship-builder.
• Basic familiarity with swim instruction, aquatics safety, or child development is a plus.
• CPR-C and First Aid Certification (or willingness to obtain).
• Working knowledge of registration platforms like iClassPro or Jackrabbit is an asset.
  
  

Preferred Qualifications

• Experience in a swim school, recreation, or education-focused business.
• Background in aquatics or swim instruction (as a coach, lifeguard, or instructor).
• Understanding of small business operations including reporting, budgeting, and customer acquisition.
• Experience collaborating with marketing or community outreach teams.
• ChPC Certification (Certified High-Performance Coach) preferred.
  
  

Why Join Us?

• Make an Impact: Play a key role in building a swim school from the ground up, shaping the future of young swimmers, and making a difference in your community.
• Growth Opportunities: As we grow, you’ll have the opportunity to take on new challenges and expand your role in an exciting, evolving environment.
• Fun & Passionate Team: Be part of a team that shares your passion for swimming, is dedicated to helping others succeed, and knows how to have fun while doing it.
• Competitive Benefits: Enjoy cost-free benefits and the chance to make a difference in your community.
• Free Certification Renewal: The company will cover the costs associated with renewing certifications required for the role.
  
  

At Puddles Swim School, we believe every child deserves to feel confident and safe in the water. If you're a thoughtful leader who thrives in a mission-driven environment and loves working with families and children, we’d love to hear from you.

How To Apply

Please submit your resume and a cover letter outlining your relevant experience and interest in the position.

We are an equal opportunity employer and encourage candidates from all backgrounds to apply.

Accepting applications until July 11th.