Marketing Coordinator

Sportball; Drummondville; On-site; CAD 40,000 - 60,000; Full time

Job summary

Sportball is looking for a Marketing Coordinator to support the Head of Marketing. This role offers a chance to shape the brand's future while executing marketing strategies and collaborating with franchisees. Ideal candidates should have a passion for sports and relevant marketing experience.

Qualifications

• 1-3 years experience in marketing, brand management or agency work.
• Excellent written and verbal communication skills in English; French is an asset.

Responsibilities

• Support the Head of Marketing in planning and executing marketing activities.
• Act as a steward of Sportball’s brand and ensure consistency across all markets.
• Assist with marketing efforts for corporate locations.

Skills

Communication

Creativity

Problem-solving

Data Analysis

Education

Bachelor's degree or equivalent experience

Job description

Sportball – spark a lifelong passion for staying active

Since 1995, Sportball has been a leader in teaching kids the FUNdamentals of sports. With over 60,000 annual participants across three countries, Sportball continues to grow its impact on physical literacy and confidence in play. We are proud to be recognized as a leader in childhood development through sports, alongside our Franchise Partners.

About the opportunity :

Sportball, North America’s leading franchisor of youth organized multi-sport programming, is seeking a marketing professional to join our team as a Marketing Coordinator. You will support the Head of Marketing, help execute our brand vision and go-to-market strategy, and collaborate closely with leadership and franchisees to bring innovative ideas to life. This role offers a unique chance to be part of a small, entrepreneurial team shaping the future of a mission-driven, international brand with a vibrant community culture.

Position requirements :

• Bachelor's degree or equivalent experience
• 1-3 years' experience in marketing, brand management, or agency work
• Excellent written and verbal communication skills in English; French is an asset
• Ability to manage multiple priorities effectively
• A passion for sports and active living—practice what we preach!

Who you are :

• You resonate with our brand, living an active lifestyle, and are enthusiastic, team-oriented, and passionate about youth development and sports. You understand our core values and are excited to help bring our vision to life.
• Learning new skills excites you. You’re resourceful, proactive in problem-solving, and eager to add value with the tools available.
• You have a natural flair for creativity, a good eye for design, and a talent for generating fresh ideas. You enjoy creating engaging content that connects with our audience’s minds and hearts. Strong communication and creative writing skills are essential.
• You are interested in analyzing data to uncover insights that inform impactful marketing strategies.
• You have relevant marketing experience (1-3 years) and are eager to learn and grow within our organization.

Responsibilities :

• Act as a steward of Sportball’s brand, ensuring consistency across all markets.
• Support the Head of Marketing in planning and executing activities such as campaign development, marketing calendar management, content creation (email, social media, blog, website), managing freelance partners, website updates, coordinating partnerships, managing marketing assets, measuring campaign success, and budget oversight.
• Provide franchisees with access to marketing resources and guidance to help grow their local businesses.
• Assist with marketing efforts for Sportball’s corporate locations in the GTA and Calgary, including campaign planning, execution, and measurement to meet growth targets.
• Collaborate with the franchisor marketing team to share assets, strategies, and insights to enhance overall marketing efforts.

The fine print :

• PLEASE READ BEFORE APPLYING

Send your cover letter and resume via email. Failure to do so may result in your application being overlooked. Only successful candidates will be contacted.