Marketing Operations Specialist

Fortra; Canada; On-site; CAD 50,000 - 70,000; Full time

Job summary

A leading company is looking for a Marketing Operations Specialist to support marketing projects related to CRM and Marketing Automation tools. The role involves data entry, lead management, and project assistance, requiring strong communication and project management skills. Ideal candidates will have a Bachelor's degree in a related field and some marketing experience.

Benefits

Competitive benefits

Personal and professional development opportunities

Flexibility

Qualifications

• One year of relevant marketing experience preferred.
• Understanding of marketing fundamentals.
• Ability to work independently and in a team.

Responsibilities

• Assist with projects in marketing automation system.
• Perform data entry into CRM and monitor incoming leads.
• Recommend process improvements for data standards.

Skills

Problem-Solving

Project Management

Communication

Time Management

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Advertising

Bachelor’s degree in Business

Tools

Pardot

HubSpot

Marketo

Salesforce

Microsoft Dynamics

Job description

Whether you’re an experienced professional or just getting started, your contributions matter at Fortra. If you’re passionate about tackling meaningful challenges alongside talented team members committed to helping each other succeed, all while having lots of fun, we want to hear from you. We offer competitive benefits and salaries, personal and professional development opportunities, flexibility, and much more!

At Fortra, we’re breaking the attack chain. Ready to join us?

Fortra is seeking a Marketing Operations Specialist to join our team. This role involves supporting marketing operations projects related to our CRM (Customer Relationship Management) and Marketing Automation tools, performing lead conversions, and data entry. The position supports the entire marketing organization and reports to the Marketing Operations Manager.

WHAT YOU'LL DO

• Assist with projects in our marketing automation system, including form and landing page creation and data cleanup.
• Set up and schedule webinars, acting as a subject matter expert for the marketing team.
• Perform data entry into our CRM through lead imports and manual creation as needed.
• Monitor incoming leads and route them promptly to the sales team for follow-up.
• Recommend process improvements to ensure data standards in entry and collection.
• Incorporate team and manager feedback to ensure project success.
• Assist with data exports and reporting to provide visibility into marketing analytics and performance.
• Collaborate with the marketing operations team on system updates and migrations as needed.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• Preferred: One year of relevant marketing experience.
• Understanding of marketing fundamentals.
• Self-starter with problem-solving skills.
• Strong project management skills with high attention to detail.
• Ability to work independently and in a team.
• Excellent communication and time management skills.
• Comfortable in creative and structured, process-driven environments.
• Experience with Pardot, HubSpot, or Marketo is a plus.
• Familiarity with Salesforce or Microsoft Dynamics is a plus.

Visit our website to learn why employees choose to work for Fortra. Connect with us on LinkedIn.

As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration regardless of race, color, religion, sex, national origin, sexual orientation, gender identity, veteran, or disability status.

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