Marketing Manager

Volante Technologies; Ontario; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading technology company in Canada is seeking a Digital Marketing Specialist to support various marketing initiatives. The role involves executing digital campaigns, managing social media content, and coordinating webinars and podcasts. The ideal candidate will have over 5 years of experience in B2B tech or fintech, strong organizational skills, and a creative mindset.

Qualifications

• 5+ years of experience in marketing execution, preferably in B2B tech or fintech.
• Familiarity with marketing automation platforms; HubSpot is a plus.
• Strong writing and communication skills.

Responsibilities

• Assist in the implementation of digital marketing and demand generation campaigns.
• Draft compelling social copy and manage the social media content calendar.
• Support public relations campaigns from planning through to execution.

Skills

Project Management

Content Creation

Social Media Management

Communication

Organization

Tools

HubSpot

Asana

Job description

Volante Technologies is the leading global provider of low-code cloud Payments as a Service solution for financial businesses. We are disruptors and innovators and are growing fast—for the last three years, we have been the #1 seller of wholesale payment systems worldwide. At Volante, we are all about revolutionizing the world of Payments.

Key Responsibilities

• Campaign Execution: Assist in the implementation of digital marketing and demand generation campaigns aligned with strategies developed by Demand Gen and Product Marketing teams.
• Content and Social Media Support: Draft compelling social copy aligned with campaign messaging and product marketing initiatives. Manage the social media content calendar and publish posts via LinkedIn and Twitter; collaborate with HR for Instagram / Facebook when needed.
• Webinar Support and Execution: Own webinar logistics using Volante’s dedicated platform. Coordinate execution and delivery of recordings to Marketing Ops for website promotion.
• Podcast Strategy & Execution: Support the development and execution of podcast strategies—assist with planning, promotion, guest coordination, episode scheduling, and repurposing content across channels.
• Content & Asset Management: Maintain and update marketing content and assets in SharePoint. Ensure all materials are current, relevant, and aligned with campaign needs.
• PR Campaign Execution: Support public relations campaigns from planning through to execution, working cross-functionally with internal and external stakeholders.
• Project Management: Run campaigns and tasks in Asana, ensuring deadlines are met and dependencies are managed.
• HubSpot Support: Build and maintain workflows and lists, support buyer persona segmentation, and assist with campaign setup in HubSpot on as needed basis.

What We’re Looking For:

• 5+ years of experience in marketing execution, preferably in B2B tech or fintech.
• Familiarity with marketing automation platforms; HubSpot is a plus.
• Familiarity with Asana or other project management tools.
• Working knowledge of social media platforms, especially LinkedIn and Twitter.
• Experience supporting webinars and/or podcasts.
• Highly organized, detail-oriented, and creative.
• Strong writing and communication skills.
• Comfortable working in a fast-paced, collaborative environment.

Cross-Functional Collaboration

• Digital Marketing: Work with the digital team to align on media strategy (paid / organic), video, SEO, and social / email flows.
• Product Marketing: Collaborate to tailor and optimize campaign assets, including blogs, whitepapers, videos, podcasts, and promotional content.
• Sales Operations: Partner closely to support lead tracking, improve follow-up workflows, and ensure clear communication between teams.