Director, Product-Led Growth

Upsun (via Remote Woman); Canada; Remote; GBP 140,000 - 190,000; Full time

Benefits offered by this job

Comprehensive healthcare coverage

Company stock options

Job summary

Upsun, a cloud application platform championing remote-first teams, seeks a Director of Product-Led Growth to lead strategy, execution, and commercial success for Upsun Dispatch. You will own revenue targets across self-serve experiences, drive PLG programs in Europe and North America, and bridge Marketing, Product, and Engineering to scale Upsun’s global footprint.

Reporting to the CMO, you will align monetization, conversion, and retention with enterprise handoffs, optimize funnels, and

Qualifications

• PLG/growth leadership experience in a developer-focused SaaS/cloud platform
• Strategic ability to translate platform capabilities into self-serve experiences
• Proven cross-functional execution across Marketing, Product, and Engineering
• Data-driven approach with metrics on funnels, activation, retention
• Understanding of modern developer workflows and AI-assisted development tools
• Experience running both self-serve (PLG) and enterprise sales handoffs (PLS)
• Background in cloud infrastructure, PaaS, DevOps or developer platforms
• Experience scaling product-led revenue across remote, international teams

Responsibilities

• Own product-led revenue and ARR for self-serve experiences from signup to retention
• Drive growth initiatives with PLG programs to hit ARR milestones
• Collaborate with Growth, Acquisition, and Product managers to align strategy with outcomes
• Define in-product monetization levers and optimize self-service funnels
• Partner with Sales for Product-Led Sales handoffs for enterprise accounts
• Build feedback loops from intent data, onboarding, and NPS to improve LTV

Skills

PLG growth leadership

Strategic judgment

Cross-functional execution

Data-driven analytics

Developer and AI fluency

Dual-funnel experience

Platform background

Global scale experience

Job description

Upsun is the cloud application platform humans and robots love. It’s built for hybrid teams, where AI agents write and test code and people focus on the problems that really matter. Developers, DevOps engineers, and platform teams use Upsun to build, ship, and scale with confidence, without wrestling with backend infrastructure.

Upsun Dispatch, our newest offering, brings that same idea to the whole team. It’s the platform for governed collaboration between AI agents and cross-functional humans. Agents handle the volume in isolated sandboxes. People make the decisions that matter, with every approval and every cost on the record.

• Predictable performance, even at scale
• Secure, compliant environments by default
• Real-time observability and profiling built in
• Cloning, configuration, and provisioning in seconds
• AI-ready features that plug directly into your stack

The name says it all. “Up” stands for uptime, reliability, and acceleration. “Sun” reflects our follow-the-sun support: a 24x7, globally distributed team keeping the lights on while you rest. We believe software should power brighter solutions and greater innovation.

Upsunners are a remote, global team, and we thrive in a multicultural one. We’re committed to open source and an open, welcoming environment, and our people span the whole experience spectrum. What ties us together is curiosity, a thirst for knowledge, and an eagerness for new ideas and cultures. We believe we can build anything together when the environment frees you to do your best work.

Our values

• We make a positive impact.
• We aim for the stars.
• We care for each other.

Impact of a Director, Product-Led Growth

As Director, PLG, you’ll lead the strategy, execution, and commercial success of Upsun’s product-led revenue engine. Upsun is expanding its portfolio with Upsun Dispatch, a strategic new offer that joins Upsun Cloud, and this role will turn that expansion into measurable growth.

Reporting directly to the Chief Marketing Officer, you will own the revenue target for product-led experiences, building a scalable engine across developer recruitment, freemium conversion, and customer retention. Working at the intersection of Marketing, Product Management, and Engineering, you will bridge technical platform capabilities with market-driven execution to scale Upsun’s global footprint.

What to expect

Own product-led revenue: Be accountable for ARR from self-serve experiences, from first signup through conversion, expansion, and retention.

Drive growth goals: Build and execute PLG programs to achieve clear top-line ARR milestones and hit aggressive user acquisition targets with specific focus in Europe and North America.

Connect growth and product: Partner closely with the Head of Growth (Marketing), Head of User Acquisition and Conversion (Marketing) and Upsun Dispatch Product Managers (Product/Engineering) to translate product strategy into measurable customer and business outcomes.

Optimize the funnel: Define in-product monetization levers, optimize self-service funnels, and partner with Sales to refine Product-Led Sales (PLS) handoffs for enterprise accounts.

Build tight feedback loops: Analyze intent data, user behavior, and churn metrics to continuously iterate on user onboarding, NPS, and lifetime value.

What you bring

PLG and growth leadership: A track record as a Senior Product Manager or Director with growth and commercial revenue responsibilities at a developer-focused, SaaS, or cloud platform company driven primarily by a PLG model.

Strategic judgment: Ability to turn complex developer platform capabilities into intuitive self-service user experiences that drive clear, measurable business value.

Cross-functional execution: A record of leading cross-functional growth initiatives across Marketing, Product Management, and Engineering.

Data-driven approach: Hands-on depth in growth analytics, conversion funnels, freemium-to-paid activation, and retention.

Developer and AI fluency: Practical understanding of modern developer workflows, cloud infrastructure, and how AI-assisted development tools are reshaping user expectations.

Dual-funnel experience: Running both self-serve funnels (PLG) and enterprise sales handoffs (PLS).

Platform background: Cloud infrastructure, PaaS, DevOps, or developer platforms.

Global scale: Scaling product-led revenue across remote-first, international teams.

Where we hire

At Upsun, remote work isn't just a trend - it's our foundation. The freedom of remote work with the support of a diverse, global team has been our successful model for over a decade. Our culture celebrates flexibility and collaboration, and while we have team members in over 30 countries around the globe, we are currently focused on hiring for this role in Canada, France, Germany, Spain, the United Kingdom, and the United States. Although we’re unable to provide visa sponsorship at this time, we welcome applications from all qualified candidates who are legally authorized to work in these countries.

How we hire

We know that a great hire won’t meet every requirement that we’ve outlined. If you can see yourself elevating the team, we want to hear your story. Few of us would be here had we not taken a chance.

You can expect 5 interviews on Google Meet to follow the order below. Should you successfully move through the entire process you will have the opportunity to meet with a variety of Upsunners. Our goal is to ensure you can make the most informed decision on whether this role, and our culture aligns with what you’re looking for in your future working environment.

• 45 Minutes with Talent Acquisition
• 60 Minutes with Hiring Manager (Chief Marketing Officer)
• 60 Minutes with Team (IC)
• 60 Minutes with Team (Head of Growth)
• 45 Minutes with Executive (CFO)

All roles require background checks.

What we offer

A product you can believe in - Join us in transforming how businesses build and manage web applications, driven making a positive impact as a proud B Corp.

An Award-Winning Workplace - We’ve been recognized by Forbes’ Top 30 Companies for Remote Jobs and France’s Best Workplaces for Women.

A culture that values your voice - Join a flexible, open, and inclusive work environment where your voice is encouraged, and your ideas shape our growth and evolution.

A global team - Collaborate with colleagues from diverse backgrounds across the world, embracing different perspectives

Benefits and perks - Make the most of what matters to you

Comprehensive healthcare coverage (UK, Canada, France, Spain, USA)

Company stock options

You belong here

At Upsun, we celebrate diversity in all its forms and are committed to fostering an inclusive, equitable, and supportive workplace where everyone can thrive. We embrace and value different perspectives, backgrounds, and experiences, because they make us stronger as a team. Whoever you are, wherever you're from, and whatever path you've taken, you are welcome here. We encourage you to bring your whole self to work, connect with others, and share your passion. If you need accommodations at any stage of our hiring process, please let us know. We're here to ensure an accessible and comfortable experience for you.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in a confessional file.

As set forth in Upsun (via Remote Woman)’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.