Director of Sales

ZIRO; Canada; On-site; CAD 120,000 - 140,000; Full time

Job summary

ZIRO is seeking a Director of Sales to lead and build a world-class sales organization. The ideal candidate will have extensive B2B sales experience and a proven track record in leadership, coaching, and strategy implementation. This role offers the opportunity to drive significant growth in a high-performing team within the unified communications sector.

Qualifications

• 7+ years in B2B sales with 3+ years in a leadership role.
• Hands-on experience selling SaaS, cloud, or UCaaS/CCaaS solutions.
• Proven track record as a top individual contributor and coach.

Responsibilities

• Own the full sales function; strategy, execution, coaching, metrics, and growth.
• Actively sell and close deals while managing and mentoring the current sales team.
• Build and optimize sales playbooks and processes.

Skills

B2B Sales

Leadership

Coaching

Sales Strategy

Accountability

Job description

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You made it here and we’re glad you did. Perhaps you are curious about how our potential matches up with yours. Or perhaps you are keen to do something amazing. Either way, it’s a match worth exploring.

At ZIRO, you have the opportunity to play a huge role in the growth of an entire industry by helping organizations find best fit solutions and make use of them. Companies need help making confident decisions without the complexity and risk. We need people like you to help make it happen.

We’re looking for an ambitious Director of Sales who will roll up their sleeves, lead from the front, and build a world-class sales organization from the ground up.

This is us

We’re a team of unified communications (UC) all-stars who are relentlessly focused on making UC hassle-free. We do that by helping organizations select, set up, and manage their phone systems, meeting rooms, and contact centers any way they want with confidence.

We are a high-growth company with:

• an experienced leadership team with over a decade of UC know-how
• builders and problem-solvers who are passionate about what we do
• the drive to continuously improve by taking risks, owning it, and getting things done

This is you

You’re a proven sales leader who thrives in the trenches; selling, closing, and setting the pace. You’ve built high-performing sales teams before and know how to drive accountability, process, and results without overcomplicating things. Coaching, hiring, and developing talent is second nature to you, and you bring the energy and urgency needed to win. You move fast, lead from the front, and never ask your team to do anything you wouldn’t do yourself. You embody ZIRO’s core values of courage, accountability, passion, selflessness, innovation and good judgment.

What you will do

• Own the full sales function; strategy, execution, coaching, metrics, and growth.
• Actively sell and close deals while managing and mentoring the current sales team.
• Hire, onboard, train, and coach new sales talent.
• Build and optimize sales playbooks, process, pipeline discipline, and forecasting.
• Implement performance standards and accountability frameworks.
• Work closely with Exec, Marketing, and Partner teams to align GTM efforts.
• Drive a culture of excellence, ownership, and resilience.
• Track, report, and own performance KPIs (pipeline, conversion, quota attainment).
• Close enterprise-level deals and actively coach the team to replicate that success.
• Build scalable sales processes and thrive in fast-paced, growth-stage environments.
• Develop and elevate team performance through consistent, fair, and motivating coaching.
• Recruit, hire, and grow top sales talent with a sharp eye for potential and fit.
• Lead by example, actively participate in deals to support the team and drive results.
• Foster a high-performance, accountable sales culture rooted in energy, discipline, and ownership.
• Operate effectively in a high-urgency, no-nonsense environment with strong expectations for outcomes.
• Champion a culture of candid feedback and continuous improvement across the team.
• Drive sales excellence within the UCaaS, CCaaS, or Microsoft partner ecosystem (preferred).

What you need to do it

• Experience. 7+ years in B2B sales with at least 3+ years in a sales leadership role. Hands-on experience selling SaaS, cloud, or UCaaS/CCaaS solutions. Proven track record as both a top individual contributor and coach.
• Independence. Can tune out the noise, get the job done, and hit the ground running.
• Curiosity. You ask lots of questions and try to understand issues before solving them. You have a thirst for new knowledge.
• Humility. You are open to feedback and other’s ideas.
• Organized. You are a great planner, attentive to details and can navigate complex environments confidently.
• Leadership. Exceptional communicator, motivator and operational thinker.

ZIRO is an equal opportunity employer. We are committed to fostering an inclusive and accessible workplace where everyone feels valued, respected, and supported. Accommodations are available upon request for candidates taking part in all aspects of the recruitment cycle.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  IT Services and IT Consulting and Telecommunications

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