Director of Media Planning & Strategy

Dentsu Canada, Inc.; Vancouver; On-site; CAD 100,000 - 110,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

RRSP

Paid time off

Job summary

Dentsu Canada, Inc. in Vancouver is seeking a Dir, Media Planning to steer the planning and execution across traditional and digital media for key clients. You will lead a team, partner with service lines, and ensure profitable, high-quality campaigns.

The role demands strategic thinking, strong communication, and proven leadership to drive client objectives and cross-functional collaboration. Competitive salary and benefits available in Vancouver.

Qualifications

• Minimum of 6 years of media planning experience with progressive client management responsibilities.
• Strong experience in 360° media planning across traditional and digital channels.
• Strategic thinker with a balanced analytical and creative approach to tactical planning.
• Excellent written and verbal communication skills, with the ability to communicate clearly and concisely.
• Proven leadership capabilities and people management experience.
• Demonstrated success in bringing together cross-functional internal and external stakeholders to achieve desired business outcomes.

Responsibilities

• Own the overall management of assigned client business across strategic planning, media planning, and implementation.
• Develop strong partnerships with agency service line leaders to ensure effective team resource management and contractual compliance.
• Deliver best-in-class media planning, including innovative thinking and flawless execution.
• Lead the strategic media planning and execution process while mentoring and developing team members.
• Guide clients’ marketing objectives using syndicated, proprietary, and analyst data sources.
• Oversee and manage all media placements in collaboration with the network buying team.
• Negotiate annual client contracts and proposals while managing account profitability.
• Represent the client perspective during reviews and provide recommendations to clients.
• Provide strategic input for internal and external plans and keep the team informed of developments.

Skills

Media planning

Client management

Strategic thinking

Written & verbal communication

Leadership

Cross-functional collaboration

Job description

Dentsu Canada, Inc. in Vancouver is seeking a Dir, Media Planning to steer the planning and execution across traditional and digital media for key clients. You will lead a team, partner with service lines, and ensure profitable, high-quality campaigns.

The role demands strategic thinking, strong communication, and proven leadership to drive client objectives and cross-functional collaboration. Competitive salary and benefits available in Vancouver.