Director, Luxury Marketing & Sales Enablement

Range Group - Job Postings; Toronto; Hybrid; CAD 90,000 - 130,000; Full time

Job summary

Kensington’s Integrated Marketing team in Downtown Toronto is seeking a hybrid-role marketer who can turn annual goals into campaigns and sales enablement programs that deliver measurable results across luxury travel products.

You’ll bring 10+ years in digital, CRM, webinars, social and experiential marketing, with a proven ability to lead campaigns to KPIs, develop compelling content, and collaborate with sales to accelerate leads to bookings.

Qualifications

• 10+ years in digital, CRM, webinars, social and experiential marketing.
• Direct experience building sales enablement tools or collateral that drove measurable business results.
• Track record of managing campaigns against clear KPIs and adjusting course based on performance.
• Comfort managing multiple campaigns and stakeholders with strong attention to detail and brand.
• Entrepreneurial and collaborative approach.
• Experience leveraging AI to streamline marketing efforts and build efficiency.
• Comfort with performance data and reporting against clear KPIs.

Responsibilities

• Campaign Planning & Lead Generation: Plan, build and execute customer-centric campaigns across Kensington Villas, Yachts, Expeditions Kensington Private Client and support launching new travel products for our affluent audience, against annual lead generation goals.
• Sales Enablement & Business Results: Build sales collateral and tools that support converting leads to travel bookings with efficiency and customer focus.
• Content & Community: Produce relevant content across social media, video, CRM, webinars and experiential to drive community engagement, education and leads.
• Cross-Team Collaboration: Work with marketing operations, creative teams and channel leads to maximize business impact and align with Kensington brand.
• Performance & KPIs: Measure success via direct-to-site leads, conversion to bookings, engagement, and revenue impact.

Job description

Kensington’s Integrated Marketing team in Downtown Toronto is seeking a hybrid-role marketer who can turn annual goals into campaigns and sales enablement programs that deliver measurable results across luxury travel products.

You’ll bring 10+ years in digital, CRM, webinars, social and experiential marketing, with a proven ability to lead campaigns to KPIs, develop compelling content, and collaborate with sales to accelerate leads to bookings.