Digital Content Specialist

Jobtailor; Toronto; On-site; CAD 65,000 - 90,000; Full time

Job summary

Jobtailor seeks a UX Writer to craft clear, customer-centered content for Fidelity Investments Canada and Investly platforms. You will guide users through digital journeys, apply accessibility standards, and collaborate with cross-functional teams to ensure compliant, high-quality content.

The role relies on user research and analytics to optimize messaging, reduce friction, and improve task completion across mobile and web experiences. Ontario-based, on-site collaboration is expected.

Qualifications

• 1+ years of experience in a UI writing role.
• Strong understanding of UX writing, content design and information architecture.
• Exceptional writing, editing and proofreading skills.
• Ability to simplify complex concepts into clear, concise language.
• Knowledge of user-centered design, usability testing and journey mapping.

Responsibilities

• Create clear, concise, customer-centered content for Fidelity Investments Canada and Investly platforms.
• Craft intuitive UI content guiding customers through digital journeys and task completion.
• Apply content design principles, accessibility standards and compliance rules.
• Use user research and analytics to optimize content and improve understanding.
• Collaborate with product managers, UX designers, developers and stakeholders.

Skills

UX Writing

Content Design

User Research

Accessibility Standards

Content Optimization

Education

College degree in communications or related field

Tools

Content Management Systems

Analytics Tools

Digital Platforms

Web Applications

Mobile Applications

Job description

• Create clear, concise and customer-centered content for Fidelity Investments Canada and Investly platforms
• Craft intuitive user interface content that guides customers through digital journeys, supports task completion and builds confidence
• Apply content design principles, user insights and accessibility standards across web and mobile applications
• Use user research, behavioral insights and analytics to optimize content and improve user understanding
• Produce content that supports task completion and reduces customer friction
• Deliver content meeting accessibility, plain language, legal and compliance standards
• Achieve stakeholder approval and delivery within project timelines
• Adhere to content standards, style guides and UX writing best practices
• Ensure consistency across customer journeys, products and channels
• Identify and address content gaps, duplication and inconsistencies
• Contribute to content guidelines and reusable content patterns
• Participate in product discovery, design reviews and sprint planning
• Provide content recommendations to improve usability and customer experience
• Incorporate stakeholder feedback while advocating for customer needs and best practices
• Use customer feedback, usability testing and performance data to identify improvement opportunities
• Recommend content enhancements based on data and observed user behaviors
• Support A/B testing and content experiments
• Demonstrate improvements in content effectiveness, customer engagement and task completion
• Collaborate with product managers, UX designers, developers and business stakeholders

Requirements

• College degree, preferably with communications, copywriting or related specialization, or equivalent experience
• 1+ years of experience in a UI writing role
• Strong understanding of UX writing, content design and information architecture principles
• Exceptional writing, editing and proofreading skills
• Ability to simplify complex concepts into clear, concise language
• Knowledge of user-centered design methodologies, usability testing and customer journey mapping
• Understanding of digital product development processes and agile ways of working
• Ability to create content for mobile applications, responsive web experiences and digital products
• Experience working within legal, regulatory or compliance requirements for digital content is an asset
• Current work authorization for Canada is required

Core Competencies

Demonstrates expertise in UX Writing, Content Design, and Information Architecture, with a strong ability to create customer-centered content that adheres to accessibility and compliance standards. Proven experience in optimizing content through user research and analytics to enhance usability and customer engagement.

Highest-signal resume keywords

• UX Writing
• Content Design
• User Research
• Accessibility Standards
• Content Optimization

Hard Skills

• Content Creation
• Editing
• Proofreading
• Usability Testing
• Customer Journey Mapping
• Digital Product Development
• Agile Methodologies
• Information Architecture
• Task Completion Support
• Content Standards Adherence

Soft Skills

• Collaboration
• Stakeholder Communication
• Feedback Incorporation
• Problem Solving
• Concise Language Simplification

Industry Keywords

• Legal Compliance
• Regulatory Requirements
• Content Guidelines
• User-Centered Design
• Content Patterns

Tools & Technologies

• Digital Platforms
• Web Applications
• Mobile Applications
• Content Management Systems
• Analytics Tools