Digital Channel Marketing & Experience Lead

The Vanguard Group; Toronto; Hybrid; CAD 65,000 - 90,000; Full time

Job summary

The Vanguard Group Canada is seeking a Digital Marketing and Experience role to support websites and digital channels, including content authoring, publishing, campaigns, analytics, and governance.

You will collaborate with business, technology, and external partners to ensure accessible, compliant experiences and efficient marketing operations across Vanguard Canada's digital ecosystem.

Qualifications

• Three years of digital marketing or website operations experience.
• Hands-on with a web content management system.
• Strong experience with Adobe Experience Manager.
• Experience executing campaigns: landing pages, emails, segmentation, tracking.
• Knowledge of analytics, SEO, accessibility, governance.
• Ability to juggle multiple concurrent initiatives.

Responsibilities

• Publish and maintain content using Adobe Experience Manager.
• Coordinate website updates for product, fund, and regulatory content.
• Support digital campaigns including landing pages and emails.
• Partner with cross-functional teams and external vendors.
• Lead testing and QA across digital experiences.
• Ensure accessibility, privacy, and governance compliance.
• Manage measurement and reporting of campaigns.
• Document publishing standards and processes.
• Support digital intake and workflow management.

Skills

Digital marketing

Content management

Adobe Experience Manager

Web analytics

Campaign management

SEO & accessibility

Stakeholder collaboration

Education

Undergraduate degree

Tools

Adobe Analytics

CRM platforms

Email marketing tools

Workflow management

Digital reporting tools

Job description

The Vanguard Group Canada is seeking a Digital Marketing and Experience role to support websites and digital channels, including content authoring, publishing, campaigns, analytics, and governance.

You will collaborate with business, technology, and external partners to ensure accessible, compliant experiences and efficient marketing operations across Vanguard Canada's digital ecosystem.