Creative Writer - BC, AB, NT, ONT

My Comox Valley Now; Ontario; On-site; CAD 50,000 - 70,000; Full time

Job summary

A leading broadcasting company is seeking a Creative Writer to develop advertising strategies and create compelling scripts for local radio stations. The role requires creativity, strong communication skills, and a solid understanding of advertising principles. The ideal candidate will have a Bachelor's degree in a relevant field and at least 3 years of experience in creative writing for radio. This position allows for community engagement while working in a fast-paced environment.

Qualifications

• At least 3 years of experience in creative radio advertising writing.
• Strong understanding of advertising principles and practices.

Responsibilities

• Create effective advertising strategies targeting the local audience.
• Develop commercial and promo scripts for local stations.
• Communicate effectively via verbal, written, and social media channels.

Skills

Creative Writing

Communication

Problem Solving

Education

Bachelor's degree in Journalism

Bachelor's degree in Communications

Bachelor's degree in Advertising

Tools

v-Creative

WideOrbit

Microsoft 0365

Job description

Posted Thursday, April 24, 2025 at 7:00 AM

Vista Radio prides itself on a fresh vision of broadcasting and an unparalleled commitment to community involvement. We operate in 49 radio stations (and growing), broadcasting across 70+ transmitters in three Provinces and the Northwest Territories. We are also connected to our communities through 37 MyTownNow websites.

Creative Writer – BC, AB, NT, ON

Reporting to the Director of Creative Services, the Creative Writer will develop advertising strategies and create commercial and promo scripts for local radio stations and Vista Radio properties. This position is based at a Vista Radio station in the candidate's local market.

Responsibilities :

1. Create effective advertising strategies targeting the local audience.
2. Develop commercial and promo scripts for local stations and Vista Radio properties.
3. Use creative writing skills to produce compelling content that resonates with the target audience.
4. Stay informed on local and regional news, community events, and media competitors.
5. Demonstrate initiative, self-motivation, and goal-oriented performance.
6. Maintain knowledge of v-Creative, WideOrbit, and Microsoft 0365 products to manage advertising campaigns.
7. Communicate effectively via verbal, written, and social media channels with team members and clients.
8. Understand the local audience's preferences, behaviors, and culture.
9. Apply creative thinking and problem-solving to develop innovative advertising ideas.
10. Work effectively in a fast-paced environment, balancing team and individual efforts.
11. Build strong relationships with clients and stakeholders through a positive, friendly approach.
12. Perform other duties as assigned.

Qualifications :

1. Bachelor's degree in Journalism, Communications, Advertising, or related field.
2. At least 3 years of experience in creative radio advertising writing.
3. Proficiency in v-Creative, WideOrbit, Microsoft 0365, and relevant software.
4. Strong understanding of advertising principles and practices.
5. Excellent communication and interpersonal skills.
6. Attention to detail and ability to manage multiple projects.
7. Ability to work independently and as part of a team.
8. Positive attitude with a willingness to learn and grow.

Application Instructions

Apply online via our company website. Click the