Creative Lead

Electronic Arts; Vancouver; Hybrid; CAD 60,000 - 110,000; Full time

Job summary

Join a forward-thinking company as a Creative Lead for Growth Marketing, where you will shape the creative marketing strategy for EA SPORTS FC Mobile. This role is perfect for a creative-minded storyteller with a passion for sports and a knack for data-driven campaigns. You will collaborate with diverse teams to deliver high-quality marketing assets that engage players and drive growth. With a commitment to creativity and innovation, this role offers the opportunity to make a significant impact in a dynamic environment. If you thrive in a collaborative setting and are excited about the intersection of gaming and marketing, this is the perfect opportunity for you.

Benefits

Paid Time Off (3 weeks per year)

Medical/Dental/Vision Insurance

Life Insurance

401(k)

Vacation

Sick Time

Extended Health Coverage

Qualifications

• 5+ years in mobile marketing creative strategy or production.
• Experience in sports marketing or a passion for football.

Responsibilities

• Own and deliver creative strategy for EA SPORTS FC Mobile.
• Collaborate with teams to design impactful marketing campaigns.

Skills

Creative Marketing Strategy

Mobile Marketing

Storytelling

Data Analysis

Collaboration

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Design

Job description

Role ID: 207464

Worker Type: Regular Employee

Studio/Department: Flexible Work Arrangement

Work Type: Hybrid

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. A team where creativity thrives, new perspectives are invited, and ideas matter.

As a Creative Lead for Growth Marketing, you will own the Creative Marketing Strategy efforts for EA SPORTS FC Mobile. You will develop creative strategies and drive collaboration across internal teams and external partners to achieve business goals. In close partnership with EA Mobile game studios and Growth leaders across multiple functions, your creative marketing campaigns will drive player acquisition, retention, and engagement.

Responsibilities:

• Own and deliver creative strategy and marketing assets for EA SPORTS FC Mobile aligned with product marketing and audience insights.
• Understand competitive creative insights of the mobile games market.
• Maintain a high standard of creative asset quality and execution.
• Drive creative ownership of marketing assets throughout the production workflow.
• Collaborate with Product Marketing and Studio to design creative campaigns.
• Build relationships with leaders focused on your titles to meet common goals.

Qualifications:

• Experience building UA creative for a successful mobile product or brand.
• Experience in sports marketing or passion for football (soccer).
• Bachelor's Degree or equivalent in Marketing, Design, or related field.
• 5+ years of experience in mobile marketing creative strategy or production.
• Creative-minded storyteller who can translate data into actionable campaigns.
• Experience owning and managing creative within a cross-functional team.

In the US, we offer a package of benefits including paid time off (3 weeks per year to start), medical/dental/vision insurance, life insurance, and 401(k) to regular full-time employees.

In British Columbia, we offer similar benefits including vacation, sick time, and extended health coverage.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences. We value adaptability, resilience, creativity, and curiosity.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to protected characteristics as required by law.