Creative Copywriter

Neo Financial; Toronto; On-site; CAD 75,000 - 90,000; Full time

Job summary

Join a leading fintech startup as a Creative Copywriter to craft compelling and persuasive content across various marketing channels. You will collaborate with a vibrant team to shape the brand narrative and drive customer engagement in a fast-paced environment focused on building a rewarding financial future for Canadians.

Qualifications

• Minimum 5 years copywriting experience.
• Ability to produce engaging content for various audiences.
• Experience in consumer fintech is a plus.

Responsibilities

• Develop engaging copy across marketing channels.
• Assist in campaign ideation and content strategy.
• Ensure consistent brand voice in all messaging.

Skills

Creativity

Brand Messaging

SEO Principles

Job description

Join to apply for the Creative Copywriter role at Neo Financial

Join to apply for the Creative Copywriter role at Neo Financial

Join us to build a more rewarding financial future for all Canadians

At Neo, we’re on a mission to build a more rewarding financial future for all Canadians. Life at a rapidly expanding tech startup isn’t for everyone. It’s complex, fast-paced, high-pressure, but also incredibly fulfilling. Since its founding in 2019, Neo has gained incredible traction and is one of the fastest-growing fintech companies in Canada.

• #1 Fastest Growing Company in Canada for 2024 by Globe & Mail
• Deloitte’s Fast 50 in Canada Winner for 2023 and 2024
• LinkedIn’s Top Startup in Canada for 2022 and 2023
• Top-ranked mobile apps and credit cards
• Team of 700+ people
• 1M+ customers
• 10K+ retail partners
  
  

The Role

As a Copywriter at Neo, you will develop engaging and persuasive copy across our entire product ecosystem for all channels and audiences. You will be part of a dynamic creative team and collaborate with a variety of stakeholders including channel leads, product marketing, and partnership team members from across the organization.

In this role, you will be contributing to campaign ideation as well as creating powerful and impactful copy for a range of marketing needs in a fun, fast-paced environment.

What You'll Be Doing

• Be responsible for concept ideation and writing of creative messaging that engages audiences while enhancing the brand voice
• Create compelling copy that is clear, on-brand voice, and meets the needs of distinct audiences
• Help shape the brand style guide, evolving the tone and spirit of the Neo brand, so that it is both distinctive and ownable
• Transform product marketing strategies and audience insight into compelling messages that attract attention and generate meaningful acquisition and adoption
• Generate original copy for web, landing pages, email, push and in-app notifications, paid digital, social media, print collateral, articles, video scripts and any other copy needs within the department with the aim of building awareness, engagement and acquisition of customers
• Develop strategic messaging themes that come to life throughout integrated go-to-market campaigns
• Decipher technical language and turn it into simple, meaningful and consumer-friendly content/copy
• Present and clearly articulate ideas and a point of view to stakeholders at all levels, including senior leadership
• Work closely with the team to deliver all aspect of copy and content requirements, ensuring consistency and accuracy across all briefs and voice from established brand guidelines; proactively make recommendations to enhance end results
• Possess the ability to grasp how content will play out while thinking conceptually across multiple channels; from top of funnel, to low funnel conversion
• Basic understanding of SEO principles and best practices to incorporate SEO optimizations and keyword recommendations provided by the UX Content strategy team
  
  

Who We Are Looking For

• You’ll have a minimum of 5 years writing experience for brand-oriented companies and/or agency
• You are skilled in writing compelling copy in short and long-form formats for a multitude of audiences
• You have a passion for brand - never compromising on a company's identity and values
• You have an organized approach to delivering work under tight deadlines and shifting priorities. You’re able to generate a volume of ideas on short notice and deliver copy on time and with consistently high quality
• Learned ability to navigate ambiguity and simplify complex situations. You’re comfortable creating your own brief from an insight for a quick ideation session or to quickly create a concept
• Experimentation mindset, embracing new creative technologies, media platforms, and trends
• An understanding of consumer fintech is considered an asset
• A familiarity with UI/UX and social media is also considered an asset
  
  

Working At Neo

The people who thrive at Neo are resourceful, growth-oriented, and driven to win. We hold ourselves to high standards because we’re on a mission that matters: to build a more rewarding financial future for all Canadians. As individuals and as a team, we constantly challenge ourselves and each other to do our best work for our customers. Our commitment to customer success drives everything we do, from building intuitive products to providing exceptional support at every step of their journey. If this resonates with you, keep reading.

We trust, respect, and support each other. This means honest conversations, constructive input, and continuous support. You’ll be surrounded by people who push you to be your best. We primarily collaborate in person across our Calgary, Winnipeg, and Toronto offices. As we evolve rapidly, we’re looking for change-makers who thrive on challenge—people who would rather blaze a trail through uncertainty than follow a well-paved path.

All team members have a stake in Neo’s success and earn meaningful equity through stock options. This ownership mindset is at the heart of everything we do — when Neo grows, we all grow. If you’ve heard that Neo employees work hard, it’s true. We hold ourselves accountable for delivering on our commitments to our customers, partners, and each other. Working at Neo means taking ownership of your work and driving results, knowing that your contributions directly impact the company’s success.

Apply With Us

We believe in equal opportunity and are committed to creating an inclusive climate where everyone can thrive. Customers trust us with their finances, so successful candidates for this position will be required to undergo a security screening, including a criminal records check and a credit check.

By continuing with your application, you agree to the Candidate Privacy Notice which guides how we process your personal information for the purpose of your application.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

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