Copywriter

March of Dimes Canada; Toronto; Hybrid; CAD 75,000 - 85,000; Full time

Job summary

March of Dimes Canada seeks a Copywriter for a 24-month contract role to shape their brand voice and create engaging marketing content. The successful candidate will have a minimum of 5 years' experience in relevant fields and a commitment to inclusivity and accessibility. This role offers an opportunity to contribute to impactful campaigns that resonate with varied audiences.

Benefits

Industry-leading employment incentives and benefits

Support for professional growth and development

Inclusive work culture

Qualifications

• Minimum 5 years of experience in marketing, advertising, or professional writing.
• Post-secondary education in related field required.
• Bilingual in English and French is an asset.

Responsibilities

• Lead the creation of short- and long-form copy for branding.
• Produce engaging copy for various media channels.
• Optimize copy for accessibility and UX/UI best practices.

Skills

Communication

Creativity

Project Management

Storytelling

Content Optimization

Education

Bachelor’s/Master’s degree in marketing, communications, or related field

Tools

Microsoft Office

Social Media Platforms

Project Management Platforms

Job description

Join to apply for the Copywriter role at March of Dimes Canada

Join to apply for the Copywriter role at March of Dimes Canada

March of Dimes Canada provided pay range

This range is provided by March of Dimes Canada. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

CA$75,000.00/yr - CA$85,000.00/yr

Direct message the job poster from March of Dimes Canada

Talent Acquisition at March of Dimes Canada

Copywriter - 24 month contract

You’ll feel great about a career with March of Dimes Canada

At March of Dimes Canada, our collective work matters. As a leading national charity backed by a history of more than 70 years of impact, we’re dedicated to being Canada’s leading service provider, resource, and advocate, empowering people with disabilities to live and thrive in communities nationwide. Our collective efforts are rooted in our Purpose, Vision, and Mission, which inform how we drive all our work forward.

• Vision: An inclusive, barrier-free society for people with disabilities.
• Mission: To be Canada’s leading service provider, resource, and advocate, empowering people with disabilities to live and thrive in communities nationwide.

The opportunity:

The Copywriter (24 month contract) will play an essential role at a time of exciting growth and transformation for our organization. In this new contract role, the incumbent will bring their copywriting experience, natural storytelling talent, and vibrant creativity to the work to help us achieve a winning brand experience for our nationwide audiences. They will contribute to impactful, resonant marketing campaigns and integrated, digital-first marketing and advertising materials that make people feel truly connected to our mission and vision. They will also be at the forefront of establishing our brand voice, ensuring its compelling and consistent application while also driving ongoing brand awareness for our organization.

March of Dimes Canada is an equal opportunity employer and highly encourages applications from people with disabilities. We are committed to fostering an inclusive, accessible, and supportive work environment where everyone feels valued and respected.

Responsibilities:

• Shape our brand voice by leading in the creation of short- and long-form copy to help launch and promote our new brand to external key stakeholder groups and audiences across the country
• Produce compelling and engaging copy for a wide array of media, platforms, and products across both our digital and traditional marketing and advertising channels
• Craft and present winning concepts and copy for national brand awareness, educational, and philanthropic campaigns
• Conceptualize, write, and edit core messaging for the organization and our key programs, services, and other branded properties
• Undertake naming and brand-positioning exercises and specific content creation projects relating to special initiatives, including fundraising, events, and various campaigns
• Apply strong knowledge of accessibility and accessible communications to optimize all our materials for people with disabilities, including aphasia
• Advise internal stakeholders and vendors on copy, messaging, and positioning
• Apply seasoned interview and research skills to gather impact stories, ensuring the process is respectful, accessible, and inclusive for all participants
• Optimize copy against UX/UI best practices, SEO and SEM, multiple search engines, platforms, and devices; edit and revise as needed by learning from and applying analytics findings
• Leverage practical knowledge of Generative AI to extrapolate and iterate on written content
• Own writing and production processes and processes from concept to completion, including copy iteration, stakeholder input, copy editing, proofing, and review and approvals, ensuring deadlines are met and objectives achieved
• Keep abreast of all new media, marketing communications, and content marketing trends, bringing recommendations and insights to leadership

Qualifications and experience:

• Minimum 5 years of progressive experience in marketing, advertising, journalism, professional writing, communications, or a related field
• Post-secondary bachelor’s and/or master’s degree in marketing, advertising, journalism, professional writing, communications, or a related field
• Proficient in Microsoft Office suite, various social media platforms, project-management platforms, and virtual conferencing platforms (Microsoft Teams, Zoom)
• Experience working with art and design teams to develop concepts, contributing by producing copy that complements graphic treatments, digital platforms, and asset design
• Superior communication skills (verbal and written)
• Able to synthesize information and communicate effectively in a range of formats
• Strong organizational, time management, and project management skills
• Demonstrated ability to take initiative, collaborate, and iterate work through constructive feedback and positive support
• Strong creativity and strategic thinking skills, including the ability to conceptualize and present compelling ideas and copy decks to various stakeholders
• Well-developed interpersonal and relationship-building skills; ability to establish rapport and communicate effectively with both internal and external stakeholders
• Bilingual in English and French (asset)
• Direct or adjacent experience in the not-for-profit sector (asset)
• Location: This role may be remote or hybrid, depending on the successful candidate’s geographic location and access needs. For hybrid arrangements, employees are expected to work from our Toronto office (99 Duncan Mill Rd., Toronto, ON M3B 1Z2) two days per week.
• Our Recruitment Process: We believe in a transparent and engaging hiring experience. Here's what to expect:
• Step 1: Phone Interview

A short introductory call to get to know you, your background, and your interest in the role.

• Step 2: Work Samples

You’ll be asked to submit 2–3 samples of your branding work from the past 4–5 years. We may also request references who can speak to your involvement in these projects.

• Step 3: First Video Interview (Includes Creative Workshop)

In this stage, we’ll explore how you approach new content ideas through a verbal creative workshop. Don’t worry—it’s not a test! We simply want to understand your thought process and creativity in a collaborative way.

• Step 4: Final Video Interview

A follow-up conversation with additional team members to further assess fit and alignment.

Deadline: Please submit your cover letter and resume by June 22, 2025.

Questions about working at March of Dimes Canada?

Whether starting or advancing your career with us, you’ll feel great knowing that you’re:

• Contributing to our important mission: creating real change for people with disabilities
• Joining a leading national charity with a history of impact and a future full of possibility
• Enjoying industry-leading employment incentives and benefits
• Supported in your professional growth, development, and success
• Included in our empathetic and supportive work culture

Learn more about why we’re a great employer at marchofdimes.ca/careers.

For general inquiries, you can reach us at [e-mail]

We value the health & safety of our employees

MODC is committed to ensuring a healthy and safe work environment. We encourage all current and prospective employees to receive Covid-19 vaccinations and booster doses as recommended by Public Health. This reflects our dedication to safeguarding the health and wellbeing of our workforce.

Need accommodations? We're here to help!

MODC is committed to a workforce that is reflective of the diverse populations we serve. We welcome applications from qualified individuals from all backgrounds and abilities. In accordance with accessibility and human rights legislation across Canada, MODC will provide accommodations to job applicants with disabilities and other protected needs. If you require accommodation, please notify us and we will work with you to meet your needs. We are committed to a selection process and work environment that is inclusive, equitable, accessible, and barrier-free.

Our Reconciliation, Equity, Accessibility, Diversity, and Inclusion (READI) approach

MODC is dedicated to building and advancing an inclusive and welcoming culture. It’s also why we’re focused on attracting, retaining, and supporting diverse people. Thanks to our progressive practices, team members of all abilities and backgrounds are encouraged to access the opportunities and supports they need to grow, thrive, and succeed. Our READI approach is rooted in our shared belief that championing equity and empowering ability starts by investing in our team members— and in our shared culture — so that we all feel included, safe, and confident at work every single day.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing, Writing/Editing, and Advertising

• Industries

  Non-profit Organizations

Referrals increase your chances of interviewing at March of Dimes Canada by 2x

Sign in to set job alerts for “Copywriter” roles.

Junior Creative Team (Art Direction & Copywriter)

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.