Coordonnateur-trice marketing de terrain

Aramark Canada; Sherbrooke; On-site; CAD 42,000 - 64,000; Full time

Benefits offered by this job

Paid vacation

Personal/flex days

Health benefits

Pension plan

Employee Assistance Program

ERGs

Discounts on products and services

Educational assistance

Career growth

Safe & supportive workplace

Job summary

Aramark Canada seeks a Field Marketing Coordinator to blend marketing, student engagement, and operational support for campus dining services. You will manage social media content, run campaigns, organize events, and promote dining programs while supporting dining hall operations and catering services on campus.

The role emphasizes creativity, organization, and energy in a fast-paced environment, with strong interaction on the floor with students, guests, and team members to drive participation.

Qualifications

• Diploma or degree in Marketing, Hospitality Management, Business Administration, Communications, or a related field.
• 1-2 years of experience in marketing, hospitality, food service, catering, event coordination, retail operations, or similar fields.
• Experience managing social media platforms including Facebook, Instagram, and TikTok.
• Experience creating engaging digital content and promotional campaigns.
• Experience in food service, hospitality, catering, retail, or customer-facing operations is an asset.
• Bilingualism (French and English) is considered an asset.
• Strong written and verbal communication skills in both English and French.
• Ability to build relationships with students, campus stakeholders, suppliers, and community partners.
• Highly organized with strong time management and multitasking abilities.
• Proficiency in Microsoft Office and social media management tools.
• Experience with Canva, Adobe Creative Suite, or similar design platforms is an asset.
• Must be authorized to work in Canada and not require work authorization sponsorship by Aramark for this position now or in the future

Responsibilities

• Develop and manage social media content for Facebook, Instagram, and TikTok.
• Create and execute marketing campaigns promoting new menu items, daily/weekly specials, seasonal promotions, catering, and campus events.
• Capture photos and videos of food, events, and student experiences.
• Create promotional materials, posters, digital signage, and email communications.
• Monitor social media engagement and respond to inquiries and comments.
• Build brand awareness and increase student participation in dining programs.
• Collaborate with the Student Committee and campus groups on initiatives and events.
• Plan and coordinate promotional activities, contests, and themed dining experiences.
• Track marketing results and recommend improvements based on engagement data.
• Provide day-to-day operational support to the dining hall, retail outlets, and catering services.
• Act as a liaison between front-line teams, management, and campus stakeholders.
• Spend time on the floor ensuring service standards and guest satisfaction.
• Support planning and execution of catering events across campus.
• Assist with event logistics, setup, execution, and follow-up.
• Help coordinate staffing needs during peak periods and special events.
• Monitor customer feedback and identify opportunities for operational improvements.
• Conduct regular site walkthroughs to ensure cleanliness, presentation, and service quality standards.
• Assist in inventory tracking, ordering coordination, and operational reporting as required.
• Support implementation of food service promotions and ensure marketing initiatives are properly executed in operations

Skills

Social media

Campaign management

Content creation

Event coordination

Customer engagement

Bilingual English/French

Relationship building

Microsoft Office

Canva/Adobe design

Social media tools

Education

Marketing or related degree

Tools

Canva

Adobe Creative Suite

Social media management tools

Job description

Job Description

Job Description The

Job Description The Field Marketing Coordinator plays a dynamic dual role, blending marketing, student engagement, and operational support within campus dining services. This position is responsible for promoting dining programs and enhancing the student experience through social media content, marketing campaigns, events, and campus outreach initiatives. In addition to marketing responsibilities, the Field Marketing Coordinator supports the day-to-day operations of the dining hall, retail food outlets, and catering services, ensuring a positive and engaging experience for students, guests, and clients. The ideal candidate is highly organized, creative, energetic, and thrives in a fast-paced environment. They enjoy balancing behind-the-scenes work, such as creating content and analyzing campaign performance, with hands-on interaction on the floor, engaging with students, guests, and team members to build strong relationships and drive participation in campus dining programs.

Work Schedule: Wednesday to Sunday.

Job Responsibilities

Marketing & Student Engagement

• Develop and manage social media content for Facebook, Instagram, and TikTok.
• Create and execute marketing campaigns promoting:
  • New menu items and recipes
  • Daily or weekly specials
  • Seasonal promotions
  • Catering offerings
  • Campus events and activities
• Capture photos and videos of food, events, and student experiences.
• Create promotional materials, posters, digital signage, and email communications.
• Monitor social media engagement and respond to inquiries and comments.
• Build brand awareness and increase student participation in dining programs.
• Collaborate with the Student Committee and campus groups to develop engaging initiatives and events.
• Plan and coordinate promotional activities, contests, and themed dining experiences.
• Track marketing results and recommend improvements based on engagement data.

Field Support

• Provide day-to-day operational support to the dining hall, retail outlets, and catering services.
• Act as a liaison between front-line teams, management, and campus stakeholders.
• Spend time on the floor ensuring service standards and guest satisfaction are maintained.
• Support the planning and execution of catering events across campus.
• Assist with event logistics, setup, execution, and follow-up.
• Help coordinate staffing needs during peak periods and special events.
• Monitor customer feedback and identify opportunities for operational improvements.
• Conduct regular site walkthroughs to ensure cleanliness, presentation, and service quality standards.
• Assist in inventory tracking, ordering coordination, and operational reporting as required.
• Support implementation of food service promotions and ensure marketing initiatives are properly executed in operations

Qualifications

• Diploma or degree in Marketing, Hospitality Management, Business Administration, Communications, or a related field.
• 1-2 years of experience in marketing, hospitality, food service, catering, event coordination, retail operations, or a combination of these fields.
• Experience managing social media platforms including Facebook, Instagram, and TikTok.
• Experience creating engaging digital content and promotional campaigns.
• Experience in food service, hospitality, catering, retail, or customer-facing operations is considered an asset.
• Bilingualism (French and English) is considered an asset, as a portion of our clientele is English-speaking.
• Strong written and verbal communication skills in both English and French.
• Ability to build relationships with students, campus stakeholders, suppliers, and community partners.
• Highly organized with strong time management and multitasking abilities.
• Proficiency in Microsoft Office and social media management tools.
• Experience with Canva, Adobe Creative Suite, or similar design platforms is an asset.
• Must be authorized to work in Canada and not require work authorization sponsorship by Aramark for this position now or in the future

What We Offer You

Time to Recharge: Three weeks of paid vacation for all new salaried hires, plus 3 personal/flex days dedicated to your mental health and well-being.

Comprehensive Health Benefits (No Waiting Period!): From day one, enjoy coverage for dental, prescriptions, vision, massage therapy, and more because your health matters.

Future Security: A Self-Directed Pension Plan where every dollar you contribute is matched with two by Aramark helping you grow your retirement savings faster.

Well-Being Support: Access Aramark's Employee Assistance Program for confidential resources and support for you and your family whenever you need it.

Inclusive Community: Be part of our Employee Resource Groups (ERGs), where we celebrate diversity, build connections, and support one another.

Exclusive Perks: Enjoy discounts on everyday products and services to make life more affordable.

Continuous Learning: Benefit from Educational Assistance to support your growth, plus scholarships for your children entering post-secondary studies.

Career Growth: Clear career path planning and development opportunities tailored to your skills and aspirations.

Safe & Supportive Workplace: We are deeply committed to providing a safe, healthy, and positive work environment for all.

About Aramark

At Aramark, we empower our people to create moments that matter through exceptional hospitality experiences. We serve more than a dozen industries with pride and passion, building community, connection and careers all across the world. You'll be surrounded by some of the most innovative minds in the industry and powered by our shared mission to pursue what matters. Here, you'll have the opportunity to do great things for our people, our planet, our partners and our communities. We believe a career should develop your talents, fuel your passions and enable your growth. Supported by committed leadership, you'll be empowered to try new things and find solutions to tough problems. No matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is to help you reach your full potential and pursue what matters.