Content Specialist, Social Media, Banff

Pursuit Collection; Banff; Remote; CAD 60,000 - 100,000; Full time

Job summary

An exciting opportunity awaits you in the breathtaking Canadian Rockies! Join a dynamic team as a Social Media Content Specialist, where your creativity will shine. You'll be responsible for producing engaging social content that showcases iconic attractions and experiences. This role offers a unique blend of independence and collaboration, allowing you to manage your own schedule while working in stunning locations. With a focus on community engagement and authentic representation, you'll inspire followers across various platforms. If you're passionate about social media and ready for an adventure, this position is perfect for you!

Benefits

Free access to Pursuit attractions

50% off for friends

Discounts on hotel stays

Subsidized mental health resources

Lifelong connections in a global team

Qualifications

• 2+ years of experience in content production focused on social media.
• Proficiency in social media platforms and enterprise tools.
• Basic graphic design skills are a plus.

Responsibilities

• Manage social media calendar and execute organic content.
• Engage with the audience and represent the brand authentically.
• Coordinate with teams for shoot scheduling and content creation.

Skills

Content Production

Social Media Management

Project Management

Graphic Design

Community Engagement

Education

University degree in Communication

College diploma in Marketing

Digital Marketing

Tools

Sprout Social

Later

Adobe Creative Suite

Canva

MS Office

Job description

We’re seeking an adventurous candidate with a creative mind that will propel our social presence forward. The primary responsibility of the Social Media Content Specialist is the production of engaging and creative organic social content for cross-platform distribution. Reporting to our Sr. Manager, Social Media + Content, you will be representing Pursuit’s iconic and unforgettable attractions, hotels, and experiences in Banff and Golden. You will be creating and posting content and managing the daily operations of various social channels, as well as helping to coordinate social media ambassadors and contractors. The role focuses on engaging, building, and proactively managing authentic content that inspires followers across Pursuit’s social platforms.

What will your compensation be?

$2308 bi-weekly.

When does this adventure begin?

This role is set to begin mid-May, and is a 6-month contract concluding in mid-November 2025.

What perks can you expect?

• Join an inclusive, global team and make lifelong connections.
• Enjoy free access to Pursuit attractions and 50% off for friends.
• Get discounts on hotel stays, dining, and retail.
• Access subsidized mental health and wellness resources.

What will you do in this job?

• Manage social media calendar, including layout and execution of organic content according to the social media plan and content strategy.
• Appear on camera, speak about key messages, and maintain an authentic presence to engage the audience and represent the brand.
• Collect content on-the-ground in the form of photos, videos, and audio.
• Schedule social media content using Sprout Social or Later software.
• Engage in community management, including social communication, listening, and monitoring.
• Stay updated on social media trends and best practices to inspire content creation and guide content goals for contractors and ambassadors.
• Coordinate with operations teams for shoot scheduling and site visits.
• Master brand knowledge to tailor content to each business’s unique attributes.
• Collaborate with local marketing and operations teams to align priorities.

What skills and experience do you need for this job?

• At least 2 years of content production experience focused on social media.
• Access to camera and phone to produce high-quality photos and videos is an asset.
• University degree or college diploma in Communication, Marketing, Social Media, or Digital Marketing is a plus.
• Understanding of social media platforms: Facebook, Instagram, Twitter, TikTok, YouTube, Pinterest, LinkedIn, and Facebook Business Manager.
• Experience with enterprise social media tools such as Sprout Social and Later is a plus.
• Basic graphic design skills with proficiency in Adobe Creative Suite and app-based tools like Canva.
• Proficiency in MS Office.
• Experience working in a fast-paced, dynamic environment with strong project management skills.

What will your work environment be like?

• Beautiful — working in iconic, inspiring locations in the Canadian Rockies, with opportunities to explore nature and wildlife.
• Fun — collaborating with a diverse, global team and participating in team events.
• Independent — working around our properties and managing your own schedule.
• Remote — enjoying a natural setting with trees, lakes, and blue skies.

EEO

Pursuit is an Equal Opportunity Employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, colour, age, religion, gender, sexual orientation, disability, veteran status, or other protected characteristics. We value diverse backgrounds and experiences, recognizing them as catalysts for creativity and innovation. We encourage individuals eligible to work in Canada to apply and join our inclusive team.

If you are unable to complete the online application process or require accommodations under the Canadian Human Rights Act, please contact our Talent Acquisition Team at [e-mail] or visit our offices to submit a resume in person. We thank all candidates for their interest; only those selected for further consideration will be contacted.