Communications Specialist, Storytelling & Content Producer – Digital Offerings

WSP in Canada; Montreal; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

An established industry player is seeking a Communications Specialist to craft compelling narratives that highlight the impact of engineering and digital services. This role will involve storytelling across various media, collaborating with global teams, and managing multiple projects. With a focus on creativity and analytical skills, the successful candidate will help shape the company's digital presence and engage clients effectively. This hybrid position offers the flexibility to work near any WSP office while contributing to meaningful projects that aim to future-proof our cities and environments.

Qualifications

• 3-5 years of experience in a communications or storytelling role.
• Strong project management skills and ability to manage multiple projects.

Responsibilities

• Lead the creation of digital client stories using multimedia approaches.
• Collaborate with global stakeholders to produce engaging content.

Skills

Storytelling

Project Management

Written Communication

Verbal Communication

Creative Thinking

Analytical Thinking

Education

Bachelor's degree in Journalism

Bachelor's degree in Communications

Tools

Multimedia Content Creation

Job description

Communications Specialist, Storytelling & Content Producer – Digital Offerings

Montreal, QC, Canada

Job Description

The Opportunity:

Do you have a passion for storytelling? Do you have a knack for turning complex ideas into compelling content across a range of media types? WSP is searching for a Communications Specialist to support our growing global digital offerings program. Digital is one of the fastest growing service areas across the AEC industry and plays a significant role in our strategic ambitions. This role reports to the global marketing lead for digital offerings and supports the wider digital orchestration team.

You will be instrumental in leading our efforts to tell compelling client stories, highlighting the value our expertise in engineering, science, and digital is bringing to clients across the built and natural environment. This role requires a journalistic approach, with the ability to identify potentially impactful stories and to develop them into clear human-centered narratives that resonate with our clients, partners, and colleagues.

Experience working in the engineering, professional services or enterprise technology sectors is helpful, but not necessary. Successful applicants will come with a portfolio of previous story content and demonstrate having an affinity for new technologies, a passion for marketing, and an intrapreneurial, problem-solving mindset.

As a global business, this hybrid role can be based near any WSP office in time zones spanning UTC-5 to UTC +5, with the understanding that you will occasionally be required to take calls or meetings outside normal working hours. The ability to travel globally is essential but should not exceed 5-10%.

What you can expect to do here:

• Lead the identification and creation of our digital client stories, in line with the WSP Global Brand Framework, using a multimedia approach including written content, videos, creative use of imagery and audio stories that capture the essence and impact of our work.
• Collaborate with our global digital stakeholders and delivery specialists to identify stories, gather necessary information, conduct interviews and produce content.
• Coordinate with the wider global and regional marketing teams to ensure stories and campaign content are relevant to their key audiences (based on sector and specialism).
• Coordinate with the wider global and regional communications teams to facilitate and support pitching and promotion of our marquis projects to external media.
• Regularly review story performance & engagement with the support of the marketing analytics team and take a continuous improvement approach to refining media and techniques to maintain and grow engagement and effectiveness.

What you’ll bring to WSP:

• Bachelor's degree in journalism, communications, or related field, or relevant experience.
• 3-5 years’ experience in a similar role.
• Experience facilitating the development of multimedia content (written, photo, video, audio) and managing multiple stakeholders & technical professionals.
• Strong project management skills, with a demonstrated ability to manage multiple projects and deliver high-quality outputs to deadlines.
• Excellent written and verbal communication skills with the ability to tailor messaging to different audiences. Fluency in English is essential. Experience writing for translation would be an asset.
• Ability to travel globally.
• Ability to work well in a fast-paced, collaborative environment.
• Creative and analytical thinking skills.
• Attention to detail and accuracy.

#LI-Hybrid

Job Info

• Job Identification 65362
• Posting Date 01/17/2025, 08:20 PM

About Us

WSP is one of the world's leading professional services firms. Our purpose is to future proof our cities and environments.

We have over 65,000 team members across the globe. In Canada, our 12,000+ people are involved in everything from environmental remediation to urban planning, from engineering iconic buildings to designing sustainable transportation networks, from finding new ways to extract essential resources to developing renewable power sources for the future.

At WSP:

• We value our people and our reputation.
• We are locally dedicated with international scale.
• We are future focused and challenge the status quo.
• We foster collaboration in everything we do.
• We have an empowering culture and hold ourselves accountable.

Please Note:

Health and Safety is a core paramount value of WSP. Given the importance of keeping one another safe it is expected that you comply with our Health, Safety & Environment (HSE) policy at all times as well as client HSE policies when working at client locations.

WSP welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

WSP is committed to the principles of employment equity. Only the candidates selected will be contacted.