Communications Specialist

Keycafe; Vancouver; Vor Ort; CAD 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Extended health and dental coverage

Paid vacation and personal days

Professional development budget

Team events

Growth within scaling SaaS/IoT

Work with tangible product trusted by

Zusammenfassung

Keycafe seeks a senior communications storyteller to craft clear, credible messaging across brand voice, content, PR and social media. You will translate complex product capabilities into tangible benefits for dealerships, hotels, property managers, fleets and facilities teams.

You will plan editorial calendars, write blog posts, web copy, launch materials and case studies, and interview customers for videos and testimonials. State-of-the-art SaaS/IoT product.

Qualifikationen

• Bachelor’s degree in communications, PR, journalism, marketing or related field.
• 3–5 years in communications, PR or content marketing, with 2+ years in B2B SaaS or tech.
• Excellent writing and editing skills in English with a diverse portfolio.
• Ability to translate technical products into business benefits.
• Experience with media relations: writing releases and securing coverage.
• Experience running a company LinkedIn presence and social content.
• Strong project management; able to juggle multiple initiatives.
• Comfort collaborating with sales, customer success, product and leadership.
• Experience using AI writing and research tools responsibly.

Aufgaben

• Own Keycafe's messaging framework, tone of voice and style guide.
• Translate technical capabilities into clear benefits for audiences and industries.
• Plan and manage editorial calendars across blog, website, emails and resources.
• Write and edit blog posts, web pages, launch copy and sales assets.
• Interview customers and produce case studies and video stories.
• Write press releases for product launches, partnerships and milestones.
• Pitch stories to automotive, hospitality, property management and tech press.
• Build relationships with trade media in Vancouver, Canada and beyond.
• Pitch, brief spokespeople, and track coverage; identify awards opportunities.
• Manage company LinkedIn and other social channels; support employee advocacy.
• Monitor conversations about Keycafe and competitors; assess sentiment.
• Develop and run a Keycafe podcast with customer and industry guests.
• Prepare product updates, release notes and customer newsletters.
• Produce co-marketing content with partners; support internal updates.
• Assist events with messaging, collateral and post-event communications.
• Report monthly on communications KPIs and manage freelance resources.

Kenntnisse

Writing & editing

Portfolio demonstration

Storytelling & messaging

Media relations

LinkedIn management

Project management

Interviewing customers

AI writing tools

Ausbildung

Bachelor's degree in communications, public relations, journalism, marketing or a related field

Tools

LinkedIn

AI writing tools

Jobbeschreibung

You will be Keycafe's go-to storyteller. Our product solves a real, everyday problem for dealerships, hotels, property managers, fleets and facilities teams, and our customers have great results to share. Your job is to turn that into a steady stream of clear, credible communications that build our brand, support sales and keep our customers informed.

This is a hands-on role for someone who loves to write, can juggle many projects and is comfortable working closely with sales, customer success, product and leadership. We are a small organization that operates globally and you will be asked to think creatively and take on other projects as needed such as running a podcast. We are also launching several new products that will require building a new set of communications tasks to industries new to the organization.

Key responsibilities

Brand voice and messaging

• Own and maintain Keycafe's messaging framework, tone of voice and style guide


• Translate technical product capabilities (SmartBox, cloud platform, API, integrations) into clear benefits for each audience and industry


• Review customer-facing copy across teams for consistency and quality

Content and storytelling

• Plan and manage the editorial calendar for the blog, website, email newsletter and resource library


• Write and edit blog posts, web pages, product launch copy, one-pagers, sales enablement materials and email campaigns


• Interview customers and produce case studies, testimonials and short video stories with customer success and sales

PR and media relations

• Write and distribute press releases for product launches, partnerships, customer wins and company milestones


• Build relationships with trade media in automotive, hospitality, property management and facilities, plus Vancouver and Canadian tech press


• Pitch stories, prepare spokespeople with briefing notes, and track coverage


• Identify and submit to industry awards and speaking opportunities

Social media and community

• Manage Keycafe's company LinkedIn and other social channels: plan, write, publish and engage


• Support employee advocacy so the team shares Keycafe content


• Monitor conversations about Keycafe, competitors and our industries


• Develop a Keycafe podcast and interview customers and industry specialists about their own industries for general awareness not just about key management.

Customer, partner and internal communications

• Write product update announcements, release notes summaries and customer newsletters with product and customer success


• Produce co-marketing content with partners and integration partners


• Support internal communications such as all-hands updates and company announcements

Events, measurement and operations

• Support trade shows and industry events with booth messaging, collateral and pre- and post-event communications


• Report monthly on communications KPIs (share of voice, coverage, engagement, traffic, content-influenced pipeline)


• Manage freelancers or agencies as needed and keep the asset library organized

• Bachelor's degree in communications, public relations, journalism, marketing or a related field


• 3 to 5 years of experience in communications, PR or content marketing, with at least 2 years in B2B SaaS, technology or a related B2B environment


• Excellent writing and editing skills in English, with a portfolio showing range: long-form content, press releases, case studies, web copy and social posts


• Proven ability to explain technical products in plain, persuasive language for business buyers


• Experience with media relations: writing releases, pitching journalists and securing coverage


• Experience running a company LinkedIn presence and creating content for social channels


• Strong project management: you can run several projects at once and hit deadlines


• Comfortable working closely with sales, customer success, product and leadership, and interviewing customers


• Comfortable using AI writing and research tools responsibly to work faster while keeping quality high


• Legally entitled to work in Canada and able to work from our Vancouver office 4+ days a week

• Extended health and dental coverage


• Paid vacation and personal days


• Professional development budget for courses, conferences or memberships


• Attend Team events


• Opportunity to build and grow within a scaling SaaS/IoT company.


• Work with a tangible, innovative product already trusted by businesses worldwide.


• Career growth and visibility — your success is highly visible in a company where results matter.