(CAN) Senior Manager, Ad Partnership Management (IC)

Walmart Canada Corp; Mississauga; Hybrid; CAD 109,000 - 150,000; Full time

Job summary

Walmart Canada Corp's Walmart Connect unit seeks a Partner Growth & Revenue leader to drive revenue growth and expand the partner ecosystem across APIs and platforms in Canada. You will align with agencies, suppliers, and tech partners, shepherding joint plans and onboarding.

In this senior role, you’ll present insights to executives, shape partner strategy, and accelerate adoption of API-enabled capabilities, contributing to Walmart Connect Canada's growth trajectory.

Qualifications

• 5–8+ years of experience in retail media, ad tech, partnerships, sales, agency leadership, or related fields driving revenue growth.
• Ideally experienced working with commerce media or retail media platforms such as Pacvue, Skai, Flywheel, Perpetua, CommerceIQ, or related technologies.
• Knowledgeable of APIs, SaaS platforms, retail media ecosystems, and digital advertising.
• Strategic thinker with strong analytical skills and a proven ability to translate data into business recommendations.
• Excellent communicator, presenter, and stakeholder manager.
• Entrepreneurial, self-directed, collaborative, and comfortable operating in a fast-paced growth environment.

Responsibilities

• Develop and execute joint business plans with partners to drive revenue growth, adoption, and pipeline expansion.
• Own commercial growth across Walmart Connect's technology partner ecosystem, with accountability for partner-attributed investment, adoption, and strategic expansion.
• Educate API Tech Partners, agencies, and suppliers on Walmart Connect APIs and emerging capabilities.
• Drive adoption of partner-enabled solutions through acting as a trusted advisor to agencies and suppliers seeking to scale their Walmart Connect investments.
• Lead executive presentations, training workshops, and thought leadership initiatives.
• Monitor performance and recommend opportunities for growth.

Skills

Revenue growth

Partnerships

Commerce media

APIs

Data analysis

Stakeholder management

Tools

Pacvue

Skai

Flywheel

Perpetua

CommerceIQ

Job description

Position Summary

Walmart Connect is Walmart Canada's retail media business, helping brands connect with millions of Canadian shoppers across onsite, offsite, in-store, and emerging media channels.

What you'll do…

Partner Growth & Revenue

• Develop and execute joint business plans with partners to drive revenue growth, adoption, and pipeline expansion.

Go-to-Market & Commercialization

• Own commercial growth across Walmart Connect's technology partner ecosystem, with accountability for partner-attributed investment, adoption, and strategic expansion.

Adoption & Enablement

• Educate API Tech Partners, agencies, and suppliers on Walmart Connect APIs and emerging capabilities.
• Drive adoption of partner-enabled solutions through acting as a trusted advisor to agencies and suppliers seeking to scale their Walmart Connect investments.
• Lead executive presentations, training workshops, and thought leadership initiatives.

Partner Strategy & Operations

• Serve as the primary business liaison between partners and internal stakeholders.
• Advocate for partner needs and influence future roadmap priorities.
• Own commercial onboarding strategy for new API partners, feature launches, and platform integrations.
• Monitor performance and recommend opportunities for growth.

Strategic Planning & Reporting

• Monitor partner performance and drive initiatives that increase investment, adoption, and overall business impact.
• Present actionable insights and growth strategies to partner executives through ongoing MBRs and QBRs.
• Optimize and evolve the partner network to maximize commercial outcomes and support Walmart Connect's strategic priorities.

QUALIFICATIONS

The ideal candidate combines the commercial instincts of a sales builder, the relationship management skills of a strategic partnership executive, and the curiosity required to navigate an emerging ad tech landscape. They are:

• A proven builder with 5-8+ years of experience in retail media, ad tech, partnerships, sales, agency leadership, or related fields driving revenue growth.
• Ideally experienced working with commerce media or retail media platforms such as Pacvue, Skai, Flywheel, Perpetua, CommerceIQ, or related technologies.
• Knowledgeable of APIs, SaaS platforms, retail media ecosystems, and digital advertising.
• Strategic thinker with strong analytical skills and a proven ability to translate data into business recommendations.
• Excellent communicator, presenter, and stakeholder manager.
• Entrepreneurial, self-directed, collaborative, and comfortable operating in a fast-paced growth environment.

WHY THIS ROLE MATTERS

This role will help shape the future of Walmart Connect Canada's advertising technology ecosystem. As Canadian agencies, suppliers, and technology providers increasingly seek automation, transparency, and scalable retail media solutions, this manager will be at the center of driving adoption, accelerating investment, and positioning Walmart Connect as the preferred retail media partner for the next generation of commerce advertising.

WHAT SUCCESS LOOKS LIKE Success in Year One:

• Grow partner-attributed revenue to target.
• Expand technology partnerships.
• Drive advertiser adoption.
• Commercialize new API-enabled capabilities across Partners, Agencies and Advertisers (Suppliers).
• Build scalable partner programs that support long‑term growth.

WHY JOIN THE TEAM?

Reporting to the Head of Agency, you'll join a high-growth team responsible for accelerating agency, supplier, and technology partner adoption of Walmart Connect. This role offers significant exposure to senior leadership, the opportunity to shape strategy, and the ability to build a new growth channel from the ground up. This senior role offers a chance to make a meaningful contribution to the future of Walmart Connect Canada's agency and technology partnership ecosystem while working alongside a leader who values entrepreneurship, collaboration, and measurable business impact.

Leadership Expectations

Respect the Individual: Demonstrates and encourages respect for others; drives a positive associate and customer experience for all; embraces differences in people, cultures, ideas, and experiences; supports workplaces where associates feel seen and connected through a culture of belonging, so all associates thrive and perform; contributes to an environment allowing everyone to bring their best selves to work.

Demonstrates engagement and commitment to the team, developing others through feedback, coaching, mentoring, and developmental opportunities; and recognizes others’ contributions and accomplishments.

Builds strong and trusting relationships with team members and business partners; works collaboratively to achieve objectives; communicates with impact and listens attentively to a range of audiences; and demonstrates energy and positivity for own work.

Acts with Integrity: Maintains and promotes the highest standards of integrity, ethics and compliance; models the Walmart values and leads by example to foster our culture;supports Walmart’s goal of becoming a regenerative company by making a positive impact for associates, customers, and the world around us (e.g., creating a sense of belonging, eliminating waste, participating in local giving).

Follows the law, our code of conduct and company policies, and encourages others to do the same; supports an environment where associates feel comfortable sharing concerns; reinforces our culture of non-retaliation; listens to concerns raised by associates and takes action; acts with accountability for achieving results in a way that is consistent with our values.

Is consistently humble, self-aware, honest, and transparent.

Serve our Customers: Delivers results while putting the customer first and applying an omni‑merchant mindset and acts with an Every Day Low Cost mindset to drive value and Every Day Low Prices for customers.

Adopts a broad perspective that considers data, analytics, customer insights, and different parts of the business when making plans.

Strive for Excellence: Consistently raises the bar and seeks to improve; demonstrates curiosity and a growth mindset; seeks feedback, asks thoughtful questions; supports innovation and intelligent risk‑taking; and exhibits resilience in the face of setbacks.

Implements and supports continuous improvements and willingly embraces new digital tools and ways of working.

The pay range for this position is $109400,00 - $150480,00. Pay will be determined based on relevant experience.

l’échelle salariale pour ce poste est de 109400,00 à 150480,00. La rémunération sera déterminée en fonction de l’expérience pertinente.

Minimum Qualifications

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Preferred Qualifications

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

Primary Location

1940 Argentia Rd, Mississauga, ON L5N 1P9, Canada