(CAN) Manager, Marketing - WM Connect (Events)

Walmart Canada; Mississauga; On-site; CAD 60,000 - 100,000; Full time

Job summary

Ein dynamisches Unternehmen sucht einen erfahrenen Marketing Manager für Events, der für die Planung und Durchführung von Veranstaltungen verantwortlich ist. Diese Rolle bietet die Möglichkeit, kreative Eventmarketingstrategien zu entwickeln und die Markenpräsenz zu steigern. Mit einem Fokus auf die Zusammenarbeit mit Partnern und Stakeholdern wird der ideale Kandidat in der Lage sein, bedeutende Veranstaltungen zu organisieren, die das Engagement fördern und die Markenbekanntheit erhöhen. Wenn Sie eine Leidenschaft für Eventmarketing haben und in einem innovativen Umfeld arbeiten möchten, ist dies die perfekte Gelegenheit.

Qualifications

• 5+ Jahre Erfahrung im Eventmarketing oder Eventmanagement.
• Erfolgreiche Planung und Durchführung von Großveranstaltungen.

Responsibilities

• Entwicklung und Umsetzung von Eventmarketingstrategien.
• Budgetverwaltung und Überwachung der Eventausgaben.

Skills

Projektmanagement

Kommunikationsfähigkeiten

Eventmarketing

Budgetmanagement

Kreativität

Education

Bachelor in Marketing

Diplom in Betriebswirtschaft

Tools

Eventmanagement-Software

Marketing-Tools

Job description

(CAN) Manager, Marketing - WM Connect (Events)

Join to apply for the (CAN) Manager, Marketing - WM Connect (Events) role at Walmart Canada

(CAN) Manager, Marketing - WM Connect (Events)

2 weeks ago Be among the first 25 applicants

Join to apply for the (CAN) Manager, Marketing - WM Connect (Events) role at Walmart Canada

Position Summary...Walmart Connect is Walmart’s retail media advertising platform that allows brands to connect with Walmart customers both online and in store. Our mission is to be the destination to connect brands with Canadian shoppers and accelerate growth. Our commitment lies in delivering measurable outcomes for advertisers by utilizing our comprehensive ad solutions.

We are seeking a dynamic and experienced Marketing Manager, Events to join our team. The ideal candidate will be responsible for planning, organizing, and executing a variety of events to promote our brand and engage with our target audience. This role requires a strategic thinker with excellent project management skills and a passion for event marketing.

What You'll Do...

Event Planning and Management:

• Develop and implement event marketing strategies, including an annual large-scale advertiser event, sponsorship and participation in industry trade events, client events, and quarterly team town halls.
• Manage all aspects of event planning, such as venue selection, logistics, budgeting, and scheduling.
• Coordinate with vendors, suppliers, and partners to ensure seamless execution of events.
• Oversee event setup, execution, and breakdown.
  
  

Industry Participation And Sponsorships

• Own and manage the calendar of events for industry participation and sponsorships.
• Identify relevant industry events and ensure strategic participation to enhance brand visibility.
  
  

Agency And Client Events

• Plan and execute events specifically targeted at agencies and clients.
• Develop tailored event experiences that foster strong relationships and drive business growth.
  
  

Marketing And Promotion

• Create and execute marketing campaigns to promote events across various channels (social media, email, website, etc.).
• Develop promotional materials and content to support event marketing efforts.
• Collaborate with the marketing team to ensure consistent messaging and branding.
  
  

Audience Engagement

• Identify and target key audience segments for event participation.
• Develop strategies to engage attendees before, during, and after events.
• Collect and analyze feedback to measure event success and identify areas for improvement.
  
  

Budget Management

• Prepare and manage event budgets, ensuring cost-effectiveness and efficiency.
• Track expenses and provide regular financial reports to stakeholders.
  
  

Relationship Building

• Build and maintain strong relationships with industry partners, sponsors, and stakeholders.
• Negotiate contracts and agreements with vendors and suppliers.
  
  

Reporting And Analysis

• Monitor and evaluate event performance metrics.
• Provide detailed reports and insights on event outcomes and ROI.
  
  

Education

• Bachelor's degree or diploma in Marketing, Business Administration, or a related field.
  
  

Experience

• 5+ years of experience in event marketing or event management.
• Proven track record of successfully planning and executing large-scale events.
  
  

Skills

• Strong project management and organizational skills.
• Excellent communication and interpersonal skills.
• Proficiency in event management software and marketing tools.
• Ability to work under pressure and meet tight deadlines.
• Creative thinker with a passion for delivering exceptional event experiences.
  
  

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Age - 16 or older

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

Primary Location…

1940 Argentia Rd, Mississauga, ON L5N 1P9, Canada

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R-2122561

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Retail, Manufacturing, and Retail Groceries

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