Business Development Representative

SiftMed; San Juan de Terranova; Hybrid; CAD 40,000 - 65,000; Full time

Benefits offered by this job

Health and dental benefits

Unlimited paid time off

Hybrid schedule with office days in St

Job summary

SiftMed is seeking a motivated Business Development Representative to spearhead outbound prospecting, qualify meetings, and book opportunities with target medical-legal and insurance accounts. You will learn our market, customers, and product while building pipeline from the ground up in a fast-growing AI-driven environment.

You’ll work closely with a team that values ownership, collaboration, and measurable results, with a hybrid schedule and ample opportunity for career growth within the sales

Qualifications

• 0–3 years of experience in sales or customer-facing roles.
• Comfort with high-volume outbound and meeting targets.
• Competitive drive and resilience — you work toward a number and push through rejection.
• Coachability and curiosity — you learn quickly and adapt.
• Strong communication and executive presence — you speak with senior decision-makers.
• Team-first mindset — you win as a team and help others improve.
• AI fluency — you use AI to improve your workflow.

Responsibilities

• Build Pipeline & Book Qualified Meetings: outbound calls, emails, and LinkedIn into named ICP accounts.
• Research accounts and prioritize ruthlessly — identify the top 10 from a list of 300.
• Write personalized outreach, test what works, and maintain activity levels.
• Run cold calls that uncover real business needs and end with a clear meeting ask.
• Qualify meetings carefully and provide AEs with usable context.
• Follow up on no-shows, reschedules, and warm-but-not-yet accounts.
• Handle inbound & marketing leads with the same rigor as outbound.
• Turn conference, webinar, and association leads into conversations and meetings.
• Close the loop with Marketing on what’s converting.
• Build knowledge of market segments and how they think about medical record review.
• Share objections, competitive intelligence, and messaging that lands.

Skills

Outbound outreach

Executive presence

Coachability

Teamwork

AI fluency

Tools

Salesforce

Apollo

Outreach

Salesloft

Nooks

Job description

As a group of passionate technology developers, successful entrepreneurs, and industry experts, SiftMed is scaling quickly. We build AI-powered software that organizes, categorizes, and analyzes medical files helping teams find facts in medical data that can change lives.

Pipeline is the lifeline of our business, and this role sits at the very front of it. As a BDR, you'll find the med-legal and insurance organizations that are drowning in medical records, get them on the phone, and earn the meeting. You're also often the first person a prospect interacts with at SiftMed, making you an important reflection of our brand. How you show up matters.

This is one of the most direct paths into a sales career at SiftMed. You'll learn our market, our customers, our product, and what it takes to build pipeline from the ground up.

Our Culture

We work hard, but don't take ourselves too seriously. You'll have real ownership, the opportunity to make a visible impact, and a team that is ambitious, collaborative, and committed to helping each other succeed.

We care deeply about building an inclusive, diverse, and equitable workplace.

Who You Are

You're competitive — with yourself, your goals, and the standard you hold your work to. You want a target to run at. A number doesn't intimidate you; it fires you up. You enjoy knowing what success looks like and pushing yourself to hit it.

You're also a team player. You want the entire team to win, share what's working, help others improve, and hold yourself and your teammates to a high standard.

You have the confidence and executive presence to speak with senior decision-makers. You're curious, ask thoughtful questions, communicate clearly, and can quickly learn complex clinical and legal workflows.

You're persistent and resilient. You'd rather make the twentieth call of the day than sit in your inbox, and hearing "no" makes you think about what to change on the next one.

What You Will Be Doing

Build Pipeline & Book Qualified Meetings

Own an outbound-heavy motion across calls, email, and LinkedIn into named accounts within our ICP.

Research accounts and prioritize ruthlessly — find the ten that matter in a list of three hundred.

Write personalized outreach, test what works, and consistently maintain activity levels.

Run cold calls that uncover real business needs and end with a clear meeting ask.

Qualify meetings carefully and provide AEs with context they can actually use.

Follow up on no-shows, reschedules, and warm-but-not-yet accounts.

Work Inbound & Marketing-Sourced Leads

Respond quickly to inbound and marketing-sourced leads and qualify them with the same rigour as outbound.

Turn conference, webinar, and association leads into conversations and meetings.

Close the loop with Marketing on what's converting.

Learn the Market & Make the Team Better

Build working knowledge of our segments and how they think about medical record review.

Bring back objections, competitive intelligence, and messaging that lands.

Share what's working and keep Salesforce clean and current.

AI Fluency & Application

AI is at the core of what we build, and we expect you to use it too.

Use AI for research, list building, personalization, call preparation, and follow-up.

Use AI to move faster without sounding like a bot. Generic AI-written outreach is worse than no outreach.

Experiment with new AI-enabled prospecting tools and share what works.

What We're Looking For

0–3 years of experience. New grads, career switchers, and current BDRs are welcome.

Comfort with high-volume outbound and measurable targets.

Competitive drive and resilience — you enjoy working toward a number and don't let rejection slow you down.

Coachability and curiosity — you take feedback, learn quickly, and figure things out.

Strong communication and executive presence — you're confident speaking with senior decision-makers.

Team-first mindset — you want to win as a team and actively help those around you improve.

AI fluency — you've demonstrated that you use AI to improve your workflow.

It Would Be Great If You Have Experience In

BDR or SDR experience carrying an outbound meeting or pipeline quota.

Previous sales experience, or customer-facing work in support, service, hospitality, retail, or a similar environment.

Insurance, healthcare, legal, or other regulated industries.

Salesforce and outbound tools such as Apollo, Nooks, Outreach, or Salesloft.

Prospecting into US and Canadian markets.

Early-stage or high-growth startup environments.

What Success Looks Like

First 90 Days

Phone-ready within two weeks: You know the talk track, ICP, and product well enough to run live calls.

Days 15–45: Your outbound motion is running, with your first qualified meetings booked and attended.

Days 45–90: You're consistently creating meetings and sales-accepted pipeline at full productivity.

First 6 Months

You're consistently hitting or beating your qualified meeting and pipeline targets.

AEs trust the meetings you book because your qualification and handoffs are strong.

You're a credible source of market intelligence on objections, competitors, and messaging.

You're contributing to a high-performing team and building a strong foundation for the next step in your sales career.

What We Offer

Competitive compensation package

Health and dental benefits

Unlimited paid time off, and we make sure you take at least two weeks a year

A hybrid schedule built around your life: 2 days a week in our St. John's office, and the freedom to do school drop-off or a mid-day appointment without asking twice

Real ownership early, and room to grow your role as we scale

Two week-long boil-ups a year where the whole team gets together, plus birthday celebrations and strategy offsites