Business Development Manager (GTA, East Coast NA)

Citygreen International; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

Citygreen International is seeking a Business Development Manager to accelerate growth in Eastern North America. This strategic role requires a self-starting professional skilled in consultative selling and relationship management, with a focus on building partnerships and driving new business in the sustainable urban landscape sector.

Benefits

Flexible working environment

Autonomy in managing territory

Participation in a global team

Making a visible impact on urban sustainability

Qualifications

• 3-5+ years in B2B sales, business development, or strategic account management.
• Background in construction, landscaping, or infrastructure preferred.
• Valid driver's license and willingness to travel regionally.

Responsibilities

• Drive new business and maintain a full pipeline of opportunities.
• Collaborate with specifiers, distributors, and contractors.
• Leverage HubSpot CRM for lead management and sales tracking.

Skills

Consultative selling

Value selling

Negotiation

CRM proficiency

Tools

HubSpot

Job description

About Citygreen

Citygreen is a leader in sustainable urban landscape solutions across Australia, North America, and beyond. We're on a mission to green cities, improve infrastructure, and create healthier environments. Our team is growing, and we're looking for passionate, purpose-driven people to grow with us.

Role Overview

As Business Development Manager based in the Greater Toronto Area, you will play a pivotal role in accelerating Citygreen's growth across Eastern North America. This is more than a sales position — it's a strategic role for a self-starting professional who thrives on building trust, hunting new business, and turning relationships into long-term partnerships.

You'll collaborate closely with specifiers, distributors, and contractors while contributing to the development of a scalable, data-driven sales operating system using HubSpot CRM. You'll need to be sharp, driven, and able to navigate long sales cycles involving high-ticket, customized solutions.

Key Responsibilities

1. Drive New Business
2. Proactively prospect new construction and landscape clients across the East Coast
3. Maintain a full pipeline and consistently pursue new opportunities
4. Nurture High-Value Relationships
5. Build trust and rapport quickly and authentically
6. Leverage long-term relationships to unlock repeat and referral business
7. Collaborate for Project Success
8. Engage with specifiers, distributors, and contractors to align on project goals
9. Use a consultative approach to identify value-based solutions
10. Sales Operations & CRM Mastery
11. Leverage HubSpot CRM daily to manage leads, track activity, and enhance conversion rates
12. Contribute to a high-standards, measurable sales system
13. Territory & Strategy Alignment
14. Tailor strategies using regional insights and stakeholder feedback
15. Align closely with broader company initiatives and go-to-market plans
16. Be Data-Driven and Metrics-Obsessed
17. Monitor KPIs to drive better sales performance
18. Learn, adjust, and optimize based on real-world feedback and analytics
19. SOP & Sales Enablement
20. Create documentation and Loom video SOPs for all critical processes
21. Be part of building a world-class sales playbook

Success Metrics (OKRs)

• +20% new client growth within six months
• Increased client retention & satisfaction scores
• Full CRM utilization with deal conversion improvements
• Delivery of territory-specific strategies and timely reporting

Requirements

What We're Looking For

• 3-5+ years in B2B sales, business development, or strategic account management
• Background in construction, landscaping, or infrastructure (highly preferred)
• Confidence with consultative selling, value selling, and negotiating at C-level
• Strong CRM user (HubSpot proficiency is a plus)
• Based in Greater Toronto Area with a valid driver's license and willingness to travel regionally
• Comfortable working independently, staying objective in high-pressure environments, and handling rejection with resilience

Ideal Candidate Traits

While this role is open, we're particularly excited about candidates who demonstrate:

• Consultative strength: Able to ask tough questions and uncover compelling reasons to buy
• Hunting mindset: Proactive in prospecting, confident in reaching decision-makers, and capable of maintaining a full pipeline
• Sales DNA: Not needing approval, staying in the moment, and pushing past surface objections
• CRM and tech fluency: Able to document, manage, and analyze sales activities digitally with consistency
• Negotiation savvy: Strong ability to navigate complex sales cycles and win-win outcomes

Benefits

Why Join Citygreen?

• Join a purpose-led company helping shape greener cities
• Be part of a tight-knit, global team growing in North America
• Make a real, visible impact
• Enjoy flexibility, clear systems, and the ability to lead your territory with autonomy