Brand Manager

The Branding Journal; Canada; Remote; CAD 60,000 - 80,000; Full time

Job summary

An innovative firm is seeking a passionate Brand Manager to lead impactful marketing campaigns in the agriculture and consumer goods sectors. This role involves collaborating with cross-functional teams to elevate brand awareness and create compelling content that resonates with target audiences. You'll thrive in a dynamic environment, utilizing your expertise in branding and social media management to drive strategic initiatives. Join a diverse team committed to sustainability and efficiency, where your contributions will help shape the future of the industry. If you are a creative thinker with a knack for storytelling, this opportunity is perfect for you.

Qualifications

• 4+ years in branding and marketing with proven campaign success.
• Strong project management and communication skills are essential.

Responsibilities

• Deliver high-impact brand marketing campaigns and manage social media.
• Produce brand assets aligned with company identity and marketing themes.

Skills

Brand Marketing

Social Media Management

Project Management

Communication Skills

Collaboration

Attention to Detail

Education

University or College Degree

Tools

Digital Asset Management

Job description

TELUS Agriculture & Consumer Goods (TAC) is a great place to work. You can see it in our team members. The diversity of the team and their unique contributions set us apart from the competition. Our success is based as much on our future friendly team as the innovative technology solutions we offer.

Our team members include people like you – enthusiastic, innovative, passionate and energetic. We believe that you'll find our high-performance culture personally fulfilling, professionally challenging and financially rewarding.

TELUS Agriculture & Consumer Goods is tackling one of the most pressing social challenges of our time – achieving more efficient production while lowering the impact on the environment. We believe that by delivering data insights and technology solutions that empower and connect producers to their consumers, we can improve the quality, safety and sustainability of our food and consumer goods globally.

Today we serve the top Consumer Packaged Goods and Agriculture companies across the globe through our acquired and integrated best-in-class solutions, and looking for a strong team member who can help us build awareness in these industries.

Here’s the impact you’ll make and what we’ll accomplish together

The Brand & Customer Marketing team is a dynamic, driven, fast-paced and highly-engaged group.

Together, the team is responsible for building global awareness of our brand and creating demand. We are at the center of driving the business’ funnel growth strategy and work closely with cross functional partners across our sales, product marketing, communications, sales enablement and customer experience teams.

As a brand manager, you'll help evolve and implement our brand strategy and vision. As Brand Manager, you’ll contribute to compelling marketing programs and campaigns that influence internal team members and the global agriculture and consumer goods markets.

Here’s how

1. Support on delivering high-impact brand marketing campaigns and events with our internal teams and agency partners.
2. Produce best-in-class brand assets that align with our TELUS Agriculture & Consumer Goods purpose, visual identity, and marketing themes.
3. Lead our social media function by managing our social media calendar, developing strategic, high-quality social content, and provide monthly reports and recommendations to the wider team.
4. Coordinate and manage the ongoing design schedule for a small team of designers and partners.
5. Be a steward and guardian of our brand to strengthen our positioning in the market.
6. Leverage your impressive communications skills as a speaker, storyteller and writer to distill complex narratives and engage audiences.
7. Provide constructive brand feedback and guidance to stakeholders of all kinds with your key attention to detail and professionalism.
8. Partner closely with the broader marketing team, colleagues across the organization, and a wide variety of stakeholders to produce assets that are relevant and meaningful to our target market.
9. Stay on the cutting edge of brand and marketing innovation and thought leadership from industry experts, agencies, peers, and competitors.

Qualifications

1. 4+ years of progressive experience in branding and marketing.
2. Demonstrated success in working on brand marketing campaigns, social media content creation and media and PR campaigns.
3. Previous experience in brand management and application of brand guidelines.
4. Passion for brand building and its importance to every touchpoint with an organization.
5. Experience working collaboratively with cross-functional teams in a complex organization.
6. Thrive in a fast paced and rapidly changing environment.
7. Able to pivot quickly to juggle multiple tasks and initiatives.
8. Strong time management and ability to work independently effectively.
9. Strong project management skills and attention to detail.
10. Exemplary communication and interpersonal skills.
11. Comfortable with ambiguity.

Great to have but not essential

1. A university or college degree.
2. Agriculture and/or CPG marketing experience.
3. Previous experience in the agriculture and consumer goods sectors.
4. Ad Copywriting and design experience.
5. Experience working on a dynamic, global brand.
6. Agency-side and client-side experience.
7. Digital asset management experience.

Join our team

Collectively, our talented team and integrated solutions uniquely position us to transform collaboration within the industry at a global level, empowering and connecting producers to consumers for a more efficient, sustainable future.

Everyone belongs at TELUS. At TELUS Agriculture & Consumer Goods, your unique contribution and talents will be valued and respected. Because the more diverse perspectives we have the more likely we are to crack the code on what our customers want and our communities need.

Do you share our passion for enabling remarkable human outcomes?

Together, let’s make the future friendly.

Accessibility

TELUS Agriculture & Consumer Goods is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.