Brand Activation Manager (BAM) - BC, AB

Ace Beverage Group; Alberta; On-site; CAD 5,000 - 6,000; Part time

Benefits offered by this job

Slappy’s Merchandise & Product Allocation

Trial of new Slappy’s and ABG products

Potential future employment opportunities

Access to ABG events

Job summary

Ace Beverage Group seeks a part-time Brand Activation Manager to represent Slappy's in major cities of British Columbia and Alberta. You will create engaging social media content and assist with community events, ensuring Slappy’s becomes the beverage of choice in your area.

The role requires passion for social media, dedication, and a commitment to community engagement. This is a fantastic opportunity for those enrolled in a Canadian post-secondary school and passionate about brand representation.

Qualifications

• Must be of legal drinking age in Canada.
• Dedicated, ambitious, and responsible individual.
• Ability to work some weekends and/or evenings.

Responsibilities

• Identify opportunities for giveaways and product sponsorship.
• Create social content for Instagram and TikTok.
• Assist with ABG events in the community.
• Participate in weekly team meetings.

Skills

Social media content creation

Community management

Passion for brand

Education

Enrolled in a Canadian Post-Secondary school

Job description

Position

Brand Activation Manager

Reports to

Marketing Coordinator

Location

Major cities in British Columbia, Alberta

Industry

Food & Beverage

Contract

September 2026 - April 2027

Employment Type

Part-Time (20 hours/month)

Compensation

$450 per month

About Ace Beverage Group

Become the local face of one of British Columbia’s leading RTD brands in your community! We’re looking for energetic and outgoing personalities to join the Slappy’s team as an official Brand Activation Manager (BAM) in major cities in British Columbia, and Alberta. As a Brand Activation Manager, you represent Slappy’s in your community by creating content and experiences that make Slappy’s the beverage of choice in your community.

ABG is the beverage alcohol company of the future. We are focused on millennial and Gen Z consumers, better-for-you products, innovation and connecting with our local community. We are a Canadian beverage alcohol company behind brands including Cottage Springs, Casa Del Rey, Cabana Coast, Nude Beverages, and Slappy’s. ABG is certified as a “Great Place to Work” in Canada and was awarded one of the Best Workplaces in Canada in 2026.

Job Responsibilities

• Identify high exposure opportunities for giveaways and product sponsorship including private events, club sponsorships, and on premise collaborations.
• Create and share culturally relevant social content across Instagram and TikTok to boost brand visibility within your community.
• Assist with ABG events in your community.
• Participate in weekly meetings with the ABG and BAM team.

Job Requirements And Competencies

• You are the Canadian legal drinking age and currently enrolled in a Canadian Post-Secondary school.
• Passion for social media content creation.
• Interest in expanding social networks and community management.
• Love for Slappy’s products and brand.
• You are dedicated, ambitious, and responsible.
• Ability to work on some weekends and/or evenings.

Perks

• Slappy’s Merchandise & Product Allocation.
• Trial of new and upcoming Slappy’s and ABG products.
• Potential future employment opportunities with ABG.
• Access to ABG events.

Our Team Culture

• Lead by example: All of our people take ownership in their tasks, act with integrity, and treat everyone with respect.
• Fearlessly innovate: No one does innovation quite like us! We are constantly brainstorming ways to improve our product/processes. Everyone is invited to participate in innovation and decision making. All ideas are welcome!
• Get stuff done!: Things can move pretty fast at ABG, and we need people who are adaptable, proactive, and deliver!

Equal Employment Opportunity Statement

Ace Beverage Group is an equal opportunity employer and is committed to the promotion of an inclusive and diverse workplace environment. This commitment includes the provision of accommodations/accessibility practices for individuals with disabilities during the hiring process and employment. If you have any accommodation or accessibility needs, please inform us.