Aviation Ops Marketing Manager: Campaigns & Merch Growth

Hudson Group; Toronto; On-site; CAD 66,000 - 81,000; Full time

Benefits offered by this job

Health, dental and vision insurance

Generous paid time off

Holiday pay

RRSP

Employee discounts across all company

Employee assistance program

Training and career growth

Referral program – refer a friend and

Job summary

Hudson Group is seeking an Operations Marketing Manager for Toronto Pearson International Airport to lead and coordinate promotional campaigns, manage visual merchandising, oversee various marketing operations, and handle budget management. This role combines creativity with strategic execution to drive customer engagement and business growth.

The position requires 3+ years in operations and marketing, a Bachelor's degree in Marketing or related field, and strong skills in budgeting, branding,

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum of 3 years of operations and marketing experience.
• Proven experience in marketing coordination, visual merchandising, and event management.
• Strong organizational and project management skills.
• Excellent communication and interpersonal abilities.
• Proficiency in marketing software and tools (Adobe Photoshop, Illustrator, Express, PowerPoint, Copilot, Google Slides).
• Attention to detail and a creative mindset.
• Strong financial and operational business acumen.
• Creative presentation skills with ability to conceptualize strategies.
• Ability to manage budgets, allocate resources and oversee assets production.
• Strategic thinking and decision-making capabilities.
• Develop compelling storytelling through visuals and data.
• Edit images, banners, advertisements, and social media content.
• Create AI-generated images and creative concepts.

Responsibilities

• Lead the coordination of promotion communication and align global promotions with local needs.
• Release promotional bulletins and manage event campaigns effectively.
• Organize and oversee self-funded and HPP events from concept to execution.
• Collaborate with airport partners for pop-up stores and outposts.
• Supervise GWP communication and promotional displays setup/dismantling.
• Manage product and service inventory and visuals across stores.
• Coordinate with Digital Regional Marketing for R&C activities.
• Oversee production and installation of brand logos and visuals.
• Ensure accuracy of price labels and shelf talkers.
• Source holders for shelf talkers and perfume blotters.
• Maintain consistent branding across all store locations.
• Support visual merchandising for new collections, sales, and campaigns.
• Provide detailed reports on promotions and visual merchandising activities.
• Update displays for new launches and seasonal themes.
• Create visually appealing displays to enhance customer experience.
• Ensure updated visuals and logos in stores with brands.
• Measure signage requirements and manage ordering.
• Capture content/photos of campaigns and branded spaces.
• Champion innovative marketing initiatives to boost brand loyalty and growth.

Skills

Marketing coordination

Visual merchandising

Event management

Budget management

Project management

Communication skills

Creative storytelling

Attention to detail

Strategic thinking

Branding

Education

Bachelor's degree in Marketing, Business Administration, or related field

Tools

Adobe Photoshop

Adobe Illustrator

Adobe Express

Microsoft PowerPoint

Microsoft Copilot

Google Slides

Job description

Hudson Group is seeking an Operations Marketing Manager for Toronto Pearson International Airport to lead and coordinate promotional campaigns, manage visual merchandising, oversee various marketing operations, and handle budget management. This role combines creativity with strategic execution to drive customer engagement and business growth.

The position requires 3+ years in operations and marketing, a Bachelor's degree in Marketing or related field, and strong skills in budgeting, branding,