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Terumo Medical Corporation is seeking an Associate Product Manager to support marketing, product training, and collateral development for the Canadian market.
You will work with sales and product teams on launches, updates, and promotional programs while coordinating field activities and customer communications. Fluency in French and English is a plus, with a bachelor’s degree and 2+ years in technical sales/marketing preferred.
The Associate Product Manager works with the Marketing team to ensure successful commercialization and sustained sales in the Canadian market. This position is responsible for the successful execution of business strategy and tactics including product training, marketing collateral development, tradeshow attendance and execution, and overall franchise and product support. This position communicates with the sales force regarding new product development, product updates and availability, and provides ongoing product updates support as related to sales, product positioning, best practices, competitive analysis, and selling strategies. This position offers technical assistance as needed to sales team, and end users. In addition, this role will work closely with the Product Management team on promotional and advertising programs and will perform varying daily Marketing activities.
Execute assigned marketing strategies and tactics for designated product lines by coordinating day-to-day activities, supporting launch and commercialization plans, and tracking progress against revenue, profitability, and business objectives.
Provide ongoing product and market support to the sales team by responding to inquiries, sharing product updates and availability information, preparing samples or literature as needed, and communicating positioning, competitive insights, and selling guidance.
Develop, update, and coordinate approval of sales and marketing materials, including brochures, product literature, advertising, training resources, trade show materials, and other collateral, ensuring content is accurate, current, and aligned with brand and business needs.
Support product training, customer in-services, and field-based activities by preparing training content, coordinating with Field Clinical and Training & Education teams, and helping sales representatives and customers understand product features, applications, and best practices.
Assist Product Managers and Marketing Management with marketing plans, selling strategies, fiscal business planning, trade shows, symposia, and commercialization projects by preparing inputs, coordinating logistics, monitoring deliverables, and supporting timely execution.
Coordinate follow-up on product quality, performance, availability, and customer feedback issues by gathering relevant information, communicating with internal stakeholders, documenting next steps, and supporting timely resolution in alignment with quality and business requirements.
Knowledge, Skills and Abilities: