Account Executive Sales / Prospecting / Demos Quebec City, Canada

Laylah; Quebec; On-site; CAD 60,000 - 90,000; Full time

Benefits offered by this job

4 weeks vacation

Computer provided

Impactful work

Job summary

Laylah is seeking an Account Executive in Canada who excels at building relationships with financial advisors and turning conversations into long-term partnerships.

You will own the full sales cycle, from prospecting to closing, and collaborate with the Customer Success team to ensure a smooth handoff after signature. Fluency in French and English is required, with SaaS and B2B sales experience highly preferred.

Qualifications

• 3+ years in B2B sales.
• SaaS sales experience preferred.
• Fluent in French and English with strong communication.
• Experience in financial services is a plus.
• Ability to own the full sales cycle from prospecting to closing.

Responsibilities

• Prospecting and Pipeline: Identify and reach out to financial advisors and wealth management teams; build a healthy pipeline via outbound outreach, referrals, events, and inbound leads; qualify opportunities early.
• Demos and Sales Cycle: Run tailored product demos; lead the full sales cycle to signature including follow-ups, proposals, and negotiations; collaborate with Customer Success for seamless handoff.
• Market Feedback and Growth: Bring field feedback to product/leadership; document pipeline in CRM; help define sales playbook, pricing conversations, and KPIs as we grow.

Skills

B2B sales

SaaS

CRM

Bilingual FR/EN

Independent worker

Sales cycle ownership

Tools

CRM software

Job description

We are looking for an account executive who enjoys building relationships with financial advisors and turning genuine conversations into long-term partnerships.

Mission

Financial advisors don't want to be sold to; they want to be understood. As an Account Executive, you will own the full sales cycle at Laylah: finding the advisors and firms who struggle with fragmented data, showing them what a CRM built for their reality looks like, and guiding them to a decision they feel good about. For most of our future clients, you will be the first person they speak to at Laylah, and the one who brings their feedback back to the team.

Responsibilities

Prospecting and Pipeline

• Identify and reach out to financial advisors, independent firms and wealth management teams who would benefit from Laylah.
• Build and maintain a healthy pipeline through outbound outreach, referrals, industry events and inbound leads.
• Qualify opportunities early and honestly, so that everyone's time is well spent.

Demos and Sales Cycle

• Run tailored product demonstrations that speak to each prospect's workflow rather than a generic feature list.
• Lead the sales cycle from first contact to signature, including follow-ups, proposals and negotiation.
• Collaborate with the Customer Success team so that the handoff after signature is seamless for the new client.

Market Feedback and Growth

• Bring what you hear in the field back to the product and leadership teams: objections, missing features, competitive signals.
• Document your process in the CRM so that the pipeline is always an accurate picture of the business.
• Help define and refine our sales playbook, pricing conversations and key performance indicators as we grow.

Skills

• Fluently bilingual in French and English with excellent written and verbal communication skills in both languages.
• Previous experience (3+ years) in a business-to-business (B2B) sales role is required.
• Previous experience in a Software-as-a-Service (SaaS) environment is strongly preferred.
• Previous experience in the financial services industry would be considered an asset.
• Comfortable owning a full sales cycle, from prospecting to closing.
• Able to work independently and take initiative with minimal direction.
• Able to learn quickly and adapt to rapid change.
• Genuinely curious about the client's business, and more interested in solving their problem than in closing quickly.
• Results- and objective-oriented, with a track record of meeting or exceeding targets.
• Salary set according to experience, ranging from $60,000 to $90,000 per year.
• All employees get 4 weeks of vacation from day one.
• Computer, monitor and required software provided.
• Be part of the decision-making process and have a tangible, positive impact on our clients and our team through your work.