Account Executive, New Business

Collage; Toronto; Hybrid; CAD 75,000 - 125,000; Full time

Benefits offered by this job

PTO

Extra PTO during year-end break

Home office allowance

Wellness fund

Phone and internet stipend

Insurance coverage

Job summary

Narcity Media is seeking a Market-facing Partnerships Executive in Toronto. You will drive revenue by building relationships with mid-to-large advertisers and agencies, balancing in-person meetings with remote outreach.

Leverage data-driven insights and AI tools to tailor solutions—creator marketing, branded content, native media—and expand Narcity’s footprint across Canadian brands and agencies while maintaining a healthy sales pipeline to meet targets.

Qualifications

• Proven experience in media sales, agency business development, or B2B growth.
• Experience selling creator marketing, branded content, native media, or related digital advertising solutions.
• Demonstrated success developing new business and growing existing client relationships.
• A genuine enthusiasm for face-to-face selling and networking, with a track record of creating opportunities through relationship building.
• A strong existing network — or demonstrated ability to rapidly build one — across Canadian brands, agencies, and the advertising community.
• Confidence independently opening doors, setting meetings, and developing relationships across multiple stakeholders.
• A strong understanding of the digital media landscape, marketing funnel tactics, and AI-driven analytics tools to mine data for growth opportunities.
• Excellent communication, presentation, pitching, and negotiation skills.
• An entrepreneurial mindset with strong organizational skills and the ability to independently build and manage a healthy pipeline.
• Proficiency with CRM platforms and performance analytics tools.

Responsibilities

• Proactively prospect and qualify new business opportunities with mid-to-large advertisers and agencies.
• Build and deepen relationships across new, existing, and lapsed clients.
• Develop relationships with multiple stakeholders within priority accounts to increase Narcity’s visibility and access to opportunities.
• Act as a data-driven solutions consultant, leveraging analytics and AI tools to develop tailored strategies and pitches that align Narcity’s products with client objectives.
• Educate clients on Narcity’s offering, including creator marketing, branded content, media, and emerging advertising solutions.
• Maintain an active understanding of client planning cycles, upcoming briefs, and business priorities to identify opportunities early.
• Build and manage a healthy sales pipeline that contributes to individual and team revenue targets.

Skills

Media sales

Agency development

B2B growth

Creator marketing

Branded content

Digital advertising

Pipeline management

CRM proficiency

Analytics tools

Negotiation

Communication

Networking

Entrepreneurial mindset

Tools

CRM systems

Performance analytics tools

Job description

Media Sales: Partnerships Full Time Toronto, Remote, ON Remote $75,000 - $125,000 CAD per year

At Narcity, we are dedicated to innovating the future of local media. Narcity Media operates Narcity.com, MTLBlog.com, Rally, and Locals.tv, engaging millions of Millennials and Gen Zs monthly through our digital platforms. Our teams deliver local and global news, trending content, and lifestyle information that keeps our audiences informed and connected.

Your Team

The Partnerships Department drives revenue through creative and strategic partnerships with brands and agencies. Our focus is on delivering exceptional client experiences and impactful solutions that meet and exceed our clients’ objectives.

Your Mission

This is a highly proactive, market-facing sales role focused on building relationships and creating opportunities with new and existing clients. Regular client meetings, agency visits, and industry events will be an important part of how you spend your time day to day.

While new client acquisition is central to the role, you will also leverage data-driven strategies and strong analytical skills to identify and develop opportunities across existing, lapsed, and underdeveloped accounts — expanding Narcity’s footprint within key brands and agencies.

You will identify opportunities, pitch and present Narcity’s solutions, and ensure we are consistently present with key decision-makers.

Business Development & Client Growth

• Proactively prospect and qualify new business opportunities with mid-to-large advertisers and agencies.
• Build and deepen relationships across new, existing, and lapsed clients, identifying opportunities across brands, teams, budgets, and briefs.
• Develop relationships with multiple stakeholders within priority accounts to increase Narcity’s visibility and access to opportunities.
• Act as a strategic, data-driven solutions consultant, leveraging analytics and AI tools to develop tailored strategies and pitches that align Narcity’s products with client objectives.
• Educate clients on NMG’s offering, including creator marketing, branded content, media, and emerging advertising solutions.
• Maintain an active understanding of client planning cycles, upcoming briefs, and business priorities to identify opportunities early.
• Build and manage a healthy sales pipeline that contributes to individual and team revenue targets.

Market Presence & Relationship Building

• Maintain a strong cadence of in-person client and agency meetings, spending meaningful time in-market with decision-makers.
• Proactively create opportunities for face-to-face engagement through agency visits, presentations, coffees, office hours, and informal catch-ups.
• Be visible and active within the Canadian advertising community by attending relevant industry events, conferences, agency gatherings, and client functions.
• Build and leverage a strong industry network to open doors, uncover briefs, and create new opportunities.
• Act as an ambassador for Narcity, keeping our brand, products, and capabilities top-of-mind with existing and prospective clients.
• Help create opportunities to bring clients together through Narcity events, presentations, education sessions, and other relationship-building initiatives.
• Support the development and own the execution of go-to-market strategies for Narcity’s advertising products and solutions.
• Consistently track activity and pipeline in CRM, forecast accurately, and maintain accountability against individual and team targets.
• Collaborate with internal teams to refine our products, sales messaging, and positioning based on client and market feedback.

You Must Have

• Proven experience in media sales, agency business development, or B2B growth.
• Experience selling creator marketing, branded content, native media, or related digital advertising solutions.
• Demonstrated success developing new business and growing existing client relationships.
• A genuine enthusiasm for face-to-face selling and networking, with a track record of creating opportunities through relationship building.
• A strong existing network — or demonstrated ability to rapidly build one — across Canadian brands, agencies, and the advertising community.
• Confidence independently opening doors, setting meetings, and developing relationships across multiple stakeholders.
• A strong understanding of the digital media landscape, marketing funnel tactics, and AI-driven analytics tools to mine data for growth opportunities.
• Excellent communication, presentation, pitching, and negotiation skills.
• An entrepreneurial mindset with strong organizational skills and the ability to independently build and manage a healthy pipeline.
• Proficiency with CRM platforms and performance analytics tools.

Nice to Have

• Fluency in French (preferred but not required).
• Familiarity with publisher-side content studios or media platforms.

Compensation & Structure

• OTE Range: $75,000 – $125,000 CAD, including base salary and commission.
• Base + commission model with clear targets aligned to revenue performance.

Perks We're Proud to Offer

• Up to three weeks of PTO per year.
• An extra week of PTO during our company-wide end-of-year break.
• $500 home office allowance.
• Annual $500 wellness fund.
• Monthly taxable stipend for phone and internet expenses.
• Extensive insurance coverage, including vision, dental, extended health care, dependent life, accidental death, life insurance, and long-term disability.

Equal Access and Opportunity Commitment

Narcity Media is an equal-opportunity employer committed to fostering an inclusive, innovative environment. We provide equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require accommodations, please email [e-mail].