Account Executive

L Squared Digital; Toronto; On-site; CAD 70,000 - 90,000; Full time

Benefits offered by this job

Paid Personal time off

Company events

Gym and Retail Perks

Commission and Performance Incentives

Job summary

L Squared Digital is seeking a dynamic Account Executive in Toronto, Canada to manage client accounts and drive business development. The ideal candidate will have 4–5 years of B2B SaaS sales experience and proven success in closing new business. This role offers a fun, fast-paced work environment, excellent incentives, and opportunities for personal growth. Responsibilities include full sales cycle management, running effective product demos, and building strong client relationships. Join a company on the rise and thrive in this innovative role!

Qualifications

• 4–5 years of experience in B2B SaaS sales.
• Proven success in direct sales and closing new business.
• Experience running live product demos with decision-makers.

Responsibilities

• Own and manage the full sales cycle from lead to close.
• Run engaging, effective product demos that convert prospects into customers.
• Develop and maintain strong relationships with clients and stakeholders.
• Negotiate and close deals that align with client needs and company goals.
• Identify upsell opportunities and grow existing accounts.

Skills

B2B SaaS sales experience

Strong presentation skills

CRM proficiency (HubSpot)

Ability to manage multiple deals

Coachable, driven, and self-motivated

Education

Bachelor's degree in Business or related field

Job description

L Squared is a SaaS company building the next generation of communication solutions for the modern business. We harness the power of data, analytics, and a simple user interface so our customers can organize, distribute and publish content that is dynamic, relevant, and personalized. “The L Squared Hub” is an industry-leading secure cloud content management and distribution platform that supports SMB and Enterprise, allowing any business to easily take their critical information and present it to customers, employees, and decision makers either on demand or by scheduling. Featuring an off-the-shelf or customized platform, that creates immediate visibility to core business metrics, communications, or simply information to keep employees engaged to be more knowledgeable and productive. Our best-in-class user interface combined with our cloud platform turns any existing TV, digital display, dashboard, desktop, or mobile device, anywhere in the world, into a powerful communication medium that is relevant and personalized.

Fit

We are growing rapidly, supporting high-profile clients in the USA, Canada. We are gearing up for even faster growth and are looking for self-motivated & self-aware team players who are obsessed with client success. If you are passionate, S.M.A.R.T individual that loves to work in fast-paced, creative environments, and believe in integrity, mutual respect, quality work, then consider applying today.

What the Company Will Provide to You

• A fun, fast-paced, open, and friendly work environment
• Paid Personal time off
• Company events
• Gym and Retail Perks
• Commission and Performance Incentives

About the Role

We are seeking a dynamic and results-driven Account Executive to join our team. In this role, you will be responsible for managing client accounts, driving business development initiatives, and fostering strong relationships with our customers. You will leverage your expertise in account management and sales to analyze market trends, communicate effectively with clients, and negotiate contracts that meet their needs.

Key Responsibilities

• Own and manage the full sales cycle from lead to close
• Run engaging, effective product demos that convert prospects into customers
• Develop and maintain strong relationships with clients and stakeholders
• Negotiate and close deals that align with client needs and company goals
• Identify upsell opportunities and grow existing accounts
• Forecast sales activity and maintain accurate CRM records
• Collaborate with Marketing and Sales Ops to refine messaging and strategy
• Report on pipeline progress and performance
• Work with internal teams to ensure smooth onboarding and implementation
• Be the face of L Squared to prospects — clear, credible, and convincing

What We’re Looking For

• 4–5 years of experience in B2B SaaS sales
• Proven success in direct sales and closing new business
• Strong presentation skills — you own the room, whether in person or on Zoom
• Experience running live product demos with decision-makers
• CRM proficiency (HubSpot a bonus)
• Ability to manage multiple deals and stay organized
• Coachable, driven, and self-motivated
• Bachelor's degree in Business or related field

This Role Is for You If:

• You thrive on hitting (and beating) sales targets
• You’re energized by talking to people and solving problems
• You present with confidence and close with purpose
• You’re ready to grow with a company that’s on the rise
• Company events
• On-site gym
• On-site parking
• Paid time off

L Squared is an equal opportunity employer. We are committed to inclusive, barrier-free recruitment and selection processes and work environments. If contacted for an employment opportunity, please advise Human Resources if you require accommodation in accordance with L Squared values and all applicable legislation.

L Squared appreciates the time you spend applying to our openings. Only applicants who qualify for an interview will be contacted.