25032 - Marketing Coordinator

Nova Scotia Liquor Corporation; Halifax; On-site; CAD 45,000 - 60,000; Full time

Job summary

A leading company in the retail industry is seeking a Marketing Coordinator to support marketing operations. This role focuses on planning and managing promotional initiatives, ensuring effective execution, and coordinating with internal and external partners. Ideal candidates will possess strong communication skills and relevant educational backgrounds, along with hands-on experience in dynamic environments. If you are passionate about marketing and enjoy a collaborative workspace, this opportunity is for you.

Qualifications

• 1-2 years of experience in Sales, Marketing, or Communications role.
• Experience in the fast-moving consumer packaged goods industry is preferred.
• Experience working in a project management capacity is considered an asset.

Responsibilities

• Plan and manage timelines for projects within the Marketing & Promotions team.
• Support execution of marketing initiatives including promotions and internal communication.
• Act as key contact for executing in-store marketing materials.

Skills

Project Management

Communication

Time Management

Education

Undergraduate degree or diploma in Business, Marketing, or Communications

Job description

Reporting to the Marketing Manager, the Marketing Coordinator is a key member of the Shopper Engagement team. This role supports the day-to-day operations of the marketing department and helps to keep projects on track. The Marketing Coordinator plays a vital part in planning, executing, and tracking shopper-facing and reputation-focused initiatives, including in-store promotions, marketing tools, and routine program management.

Qualifications

As a qualified candidate you will have:

• Undergraduate degree or diploma with an emphasis in Business, Marketing, Communications, or related fields
• Minimum 1-2 years of experience in a Sales, Marketing, or Communications role

As an ideal candidate you will have:

• Related experience working in a fast-moving consumer packaged goods industry with retail or service experience preferred
• Experience working in a project management capacity, considered an asset

An alternate combination of education and experience may be considered equivalent.

Responsibilities

Essential Responsibilities:

• Plan and manage NSLC Marketing & Promotions team project timelines and coordinate with agency, external partners, and NSLC team members to ensure deadlines are met
• Support execution and rollout of shopper and reputational marketing initiatives in-store, including promotional signage, display contests, and tools under the guidance of the Marketing Manager
• Facilitate the development, proofing, and delivery of the Retail Execution Guide each period, ensuring cross-functional inputs are completed, deadlines are met, and the team remains aligned-ultimately driving clear, consistent execution for our frontline teammates.
• Proof collateral pieces for accuracy and ensure overall quality (signage, presentations, Execution Guides, marketing briefs, and print materials)
• Manage same-day email and ticket requests from store teams, internal team members, and partners. Providing support and solutions where required.
• Manage and coordinate the ordering of stationery and other required items to support the Shopper Engagement team.
• Organize marketing materials and maintain a centralized library of files and assets to ensure easy access and effective use by the team
• Coordinate advertising, promotional item requests, and sponsorship deliverables with a focus on achieving marketing and business objectives
• Develop internal communication pieces to inform NSLC store teams about upcoming marketing programs via internal news and execution notes
• Support event coordination and annual gifting initiatives, including booking logistics, ordering materials, invitations, managing registrations and pre/on-site/post duties under the guidance of the Marketing Specialists
• Support and coordinate invoice processing and budget management to ensure accurate and timely budget reporting. Actively manage the marketing budget on behalf of the team.
• Act as the key contact for NSLC's print partner to execute in-store marketing materials, inventory items, and lead the development of NSLC's print materials distribution list
• Develop an understanding of the business and market and continually develop marketing acumen and skills. Apply marketing acumen and market knowledge to decisions and actions

Secondary Responsibilities:

• Visit (NSLC and non-NSLC) retail locations a minimum of6 times a year, with Marketing Manager, to observe and assess the shopping environment, identifying opportunities for improvement
• Assist in the development and achievement of annual business unit plans, objectives, and budget; achieve individual objectives as assigned
• Proactively identify opportunities, initiating and implementing new ideas to improve our current systems and procedures within marketing
• Demonstrate commitment to the NSLC's service standards and our values
• Actively participate in the NSLC performance management activities
• Demonstrate commitment to workplace health and safety
• Some travel and weekend work may be required with this role
• Perform other related duties as assigned

Additional Information

If you are interested in being considered for this opportunity, please apply no later than 11:59 pm on June 10, 2025.

Preference will be given to candidates with experience performing duties of the role on a regular and consistent basis.