Website UX Strategist

Casado; Brazil; Remote; BRL 120,000 - 180,000; Full time

Job summary

BX Studio is seeking a Website UX Strategist for remote contract work to guide enterprise web projects for B2B and SaaS clients. You will own the strategy, IA, sitemaps, and user flows, collaborating with PMs, designers, and developers across the full lifecycle.

You will present strategic reasoning to clients, translate business goals into structured experiences, and base decisions on analytics and stakeholder input. Proactive, self-sufficient UX leadership is essential.

Qualifications

• 4+ years of UX or web strategy experience, preferably in an agency.
• Portfolio with sitemaps, flows, and wireframes across enterprise web projects.
• Proficient in Figma and able to present strategy to clients.

Responsibilities

• Own UX strategy for enterprise web projects, translating client goals into clear direction.
• Define sitemaps, information architecture, and user flows that give every project a strong foundation.
• Lead sitemapping and page mapping with the client; review site crawl and mappings for alignment.
• Build wireframes and hand off clear direction for designers to execute visually.
• Present strategy and rationale to clients, leading UX conversations with clarity and confidence.
• Use data and insights to inform UX decisions, grounding recommendations in analytics and research.
• Collaborate with PMs, designers, and developers across every project phase.
• Balance multiple active projects and manage time efficiently across them.
• Contribute to a collaborative team culture, flag blockers early, keep work moving.

Skills

UX strategy

Information architecture

Sitemapping

Page mapping

User flows

Wireframes

Data-informed decisions

Client-facing

Figma

Project management

Tools

Figma

Webflow

Framer

Analytics tools

Job description

Website UX StrategistRemote | ContractAbout BX Studio

BX Studio is a digital agency specializing in website design, development, and optimization. We partner with clients in diverse sectors to create high-performing, visually compelling websites that drive results. Our service model is tuned for rapid delivery, building on Webflow, Framer and AI stacks. Our team is committed to delivering exceptional quality and maintaining long-term client relationships through ongoing strategic, creative and technical support. We pride ourselves on our collaborative culture, technical expertise, and dedication to staying at the forefront of web development best practices. BX Studio was recognized as Webflow Enterprise Partner of the Year 2025.

The Role

We're looking for a UX Strategist to lead the strategy and structure behind enterprise web projects for B2B and SaaS clients. You'll owner the thinking that shapes each site: sitemaps, information architecture, user flows, and wireframes, setting a clear foundation that designers bring to life in visual execution. You'll work closely with project managers, designers, and developers across the full project lifecycle, from early strategy through wireframe handoff, while managing multiple projects at a time. This role is client-facing: you'll present strategic rationale, lead UX conversations, and translate business goals and data insights into structured, intuitive experiences. We're looking for someone proactive and self-sufficient, with sharp UX judgement and the experience to hit the ground running in a fast-paced agency environment.

Key Responsibilities

• Own UX strategy for enterprise web projects, translating client goals into clear, structured direction.
• Define sitemaps, information architecture, and user flows that give every project a strong structural foundation.
• Lead sitemapping and page mapping for every project: review the site crawl and page mapping spreadsheet with the client, confirm it aligns with scope, and recommend page consolidations and best practices where needed.
• Build wireframes that communicate layout, hierarchy, and functionality, handing off clear direction for designers to execute visually.
• Present strategy, structure, and rationale directly to clients, leading UX conversations with clarity and confidence.
• Use data and insights to inform UX decisions, grounding recommendations in evidence from analytics, stakeholder input, and available research.
• Collaborate actively with PMs, designers, and developers across every phase of the project.
• Balance multiple active projects simultaneously, managing your time efficiently across each.
• Contribute to a collaborative team culture, sharing feedback, flagging blockers early, and keeping work moving.

Who You Are:

• 4+ years of UX or web strategy experience, ideally within an agency setting.
• Ideally, with B2B companies, SaaS brands.
• Strong UX foundation: information architecture, sitemapping and page mapping, user flows, and wireframing.
• Comfortable using data and insights to inform strategy, from analytics to stakeholder input.
• Client-facing experience: able to present strategic thinking and navigate feedback professionally.
• Comfortable working across a full project team of PMs, designers, and developers in a structured, waterfall workflow.
• Proactive and organized, capable of managing multiple projects and taking initiative without waiting to be directed.
• Proficiency in Figma (required).
• Portfolio demonstrating structural and strategic thinking: sitemaps, flows, and wireframes across end-to-end web projects.
• Process-oriented mindset: able to shape workflows and uphold UX standards in a fast-paced agency environment.

Nice to have:

• An understanding of how wireframes translate into build, including Webflow.
• Familiarity with analytics or user testing tools to support data-informed decisions.