Social Media Lead

VML; Buenos Aires; Híbrido; BRL 40.000 - 80.000; Tempo integral

Resumo da oferta

An established industry player is seeking a passionate Social Media Lead to elevate the digital presence of a prominent automotive brand. This role combines creativity and data-driven insights to craft innovative content and foster online engagement. You'll develop and execute a comprehensive social media strategy, ensuring alignment with brand objectives while actively engaging with the community. Join a dynamic team that values collaboration and creativity, and make a real impact in the automotive world. If you thrive in a fast-paced environment and have a knack for storytelling, this opportunity is perfect for you.

Serviços

Professional development opportunities

Dynamic work environment

Creative and challenging work

Flexible working arrangements

Qualificações

• Proven experience managing social media for brands, preferably in automotive.
• Strong analytical skills to interpret content performance data.

Responsabilidades

• Develop and execute a comprehensive social media strategy.
• Create and curate engaging content for various platforms.

Conhecimentos

Social Media Management

Creativity

Analytical Skills

Content Creation

Community Engagement

Ferramentas

Brandwatch

Sprinklr

Descrição da oferta de emprego

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Who We Are

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

Are you a social media strategist with a passion for the automotive world? Do you thrive on creativity, data-driven insights, and building engaging online communities?

VML Argentina is looking for a talented and enthusiastic Social Media Manager to lead and elevate the digital presence of a prominent automotive brand. If you're excited about crafting innovative content, fostering online engagement, and leveraging data to optimize strategies, this is your chance to make a real impact.

What You'll Do

As Social Media Lead, you'll be responsible for defining, implementing, and managing the brand's social media strategy, ensuring a compelling and relevant digital presence.

Your Responsibilities Will Include

• Strategy: Develop and execute a comprehensive social media strategy aligned with the automotive brand's identity, business objectives, and target audience.
• Content: Create and curate engaging, relevant content tailored to each platform (Facebook, Instagram, Twitter, LinkedIn, etc.), highlighting innovation, performance, and the lifestyle associated with the brand.
• Community: Actively engage with the online community, fostering engagement, conversation, and brand loyalty.
• Collaboration: Work closely with design, marketing, and product teams to amplify key initiatives and ensure consistent messaging.
• Analytics: Monitor and analyze campaign and content performance across all social media channels, using data to optimize strategy and achieve established goals.
• Trends: Stay up-to-date with the latest social media trends, algorithm updates, and best practices, adapting the strategy accordingly.

What We're Looking For:

• Experience: Proven experience managing social media for brands, preferably in the automotive or lifestyle sectors.
• Creativity: Ability to tell compelling stories in a creative and innovative way, generating content that resonates with the audience and drives impact.
• Analytical Skills: Strong analytical skills to interpret content performance data and optimize strategies for improved results.
• Tools: Familiarity with social listening and comment moderation tools (Brandwatch and Sprinklr) is highly desirable.
• Communication: Excellent writing skills and a strong aesthetic sense for creating high-quality content.
• Bonus: Knowledge of paid media (Facebook Ads, Instagram Ads, etc.) is a plus.

What We Offer:

• The opportunity to work at a leading agency like VML Argentina.
• A dynamic, creative, and challenging work environment.
• The chance to lead the social media strategy for a renowned automotive brand.
• Professional development and growth opportunities within the agency.

If you're passionate about social media and the automotive industry, and you believe you have the skills and experience to excel in this role, we encourage you to apply! Please submit your resume and a cover letter highlighting why you're the ideal candidate.

#SocialMediaManager #DigitalMarketing #Automotive

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.