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An established industry player is seeking a strategic and creative marketing manager to lead marketing efforts for innovative devices. This role involves developing comprehensive marketing strategies that span the full marketing funnel, focusing on digital channels like Paid Social and Display Ads. The ideal candidate will possess a strong analytical mindset, demonstrating the ability to leverage data and customer insights to drive impactful marketing programs. You will work closely with cross-functional teams and agency partners to create and execute campaigns that enhance brand visibility and customer engagement. If you are passionate about marketing and eager to make a difference in a dynamic environment, this opportunity is perfect for you.
We are looking for a strategic, creative marketing manager to develop marketing efforts for Amazon Devices brands. This role will be responsible for Devices marketing programs, creating and implementing marketing strategies through the full marketing funnel.
The ideal candidate will demonstrate a deep understanding and knowledge of digital and brand marketing. They are eager to roll up their sleeves to produce winning digital programs across channels such as Paid Social, Display Ads, Influencers, and more.
The successful candidate possesses a strong bias for action and makes proactive strategic recommendations based on data and customer insights. They are technically savvy, innovative, analytical, collaborative, results-oriented and have expertise across the consumer marketing space. You have in-depth knowledge and experience working on social and digital marketing.
In this role you will help to develop and execute marketing communications programs, including both online and offline branding content. You will also be responsible for operational marketing tasks, keeping in mind our needs, strategy and the overall customer experience. Your daily responsibility will include working closely with our agency and partners, and internal teams such as marketing, merchandising and PR. In parallel, you will utilize exceptional analytical and project management skills to help develop pre/post-campaign tests, as well as analyzing results and interpreting data afterwards.
- 6+ years of professional non-internship marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.