Senior Growth Product Manager

Jobgether

Brasil

Remote

BRL 300.000 - 600.000

Vollzeit

vor 37 Stunden
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Benefits dieser Stelle

Competitive compensation
Equity opportunities
Fully remote work
21 days annual leave
Work equipment provided
Premium product subscriptions

Zusammenfassung

Jobgether in Brazil seeks a Senior Growth Product Manager to own acquisition, onboarding, and monetization for a health and wellness platform. You will drive experiments, optimize pricing, and build scalable growth programs across marketing and product teams.

You will analyze behavioral data, define growth priorities, and lead a cross-functional team to deliver measurable revenue impact while maintaining an exceptional user experience.

Qualifikationen

  • 6+ years in growth management or product management for subscription services.
  • 2+ years in people management overseeing product/design/analyst teams.
  • Proven track record of improving conversion and revenue through experiments.

Aufgaben

  • Own end-to-end acquisition and conversion funnel from ad exposure to renewal.
  • Lead a high-velocity experimentation program across funnel stages.
  • Collaborate with marketing, design, analytics, and engineering to deliver improvements.
  • Develop attribution models, dashboards, and reporting for growth insights.
  • Translate customer feedback into improved product experiences.

Kenntnisse

Funnel optimization
A/B testing
Growth strategy
Data analysis
Cross-functional leadership
Pricing & monetization
User onboarding
UX psychology

Ausbildung

Bachelor’s degree in a relevant field

Tools

GA4
SQL
Mixpanel

Jobbeschreibung

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Senior Growth Product Manager based in Brazil.

As Senior Growth Product Manager, you will take ownership of the entire customer acquisition and conversion funnel, from the first advertising interaction to the initial purchase and subscription renewal. You will play a key role in driving sustainable revenue growth by optimizing user journeys, onboarding experiences, pricing strategies, paywalls, and upsell opportunities. Combining strategic leadership with hands-on execution, you will lead experimentation initiatives, analyze behavioral data, and identify opportunities to improve conversion rates and revenue performance. You will work closely with marketing, design, analytics, and engineering teams to deliver impactful product improvements at scale. Balancing commercial objectives with an exceptional user experience, you will ensure that growth initiatives generate high-quality, long-term customer relationships. This is an exciting opportunity to shape the growth strategy of an innovative, AI-powered consumer health and wellness platform.

Accountabilities:
  • Own and optimize the end-to-end acquisition and conversion funnel, from initial advertising exposure through onboarding, purchase, and the first subscription renewal.
  • Drive core business metrics, including purchase conversion rates, incremental revenue, refund rates, and first renewal performance.
  • Define growth priorities and allocate team resources, including product management and shared design capacity, toward the highest-impact revenue opportunities.
  • Lead a high-velocity experimentation program across the entire funnel, testing acquisition flows, audience segments, onboarding experiences, quizzes, paywalls, pricing strategies, free trials, offers, and upsells.
  • Collaborate closely with performance marketing teams to align advertising creative strategies and messaging with onboarding experiences and purchase propositions.
  • Analyze the performance of different acquisition channels, including paid, organic, and referral traffic, and develop tailored user journeys based on acquisition source, intent, and behavioral profiles.
  • Build and maintain behavioral funnels, attribution models, analytics dashboards, and reporting frameworks to identify conversion bottlenecks and uncover growth opportunities.
  • Use customer feedback, behavioral insights, and user research to understand customer motivations and challenges, translating findings into more effective product experiences.
  • Apply UX principles and behavioral psychology techniques, including personalization, social proof, urgency, and storytelling, to improve perceived product value and reduce friction throughout the purchasing journey.
  • Partner with analytics, engineering, marketing, and product teams to deliver end-to-end initiatives and ensure prioritization is driven by measurable business impact.
  • Lead and develop product team members, fostering a data-driven culture of experimentation, accountability, and continuous improvement.
  • Stay informed about subscription business trends, emerging growth strategies, and evolving consumer behaviors to maintain a competitive edge.
Requirements:
  • At least 6 years of experience in growth management or product management within consumer subscription businesses, including 2+ years of people management experience overseeing product managers, designers, analysts, or similar roles.
  • Proven experience owning and optimizing an end-to-end web or web-to-app subscription conversion funnel supported by significant paid acquisition investment.
  • Demonstrated success improving conversion rates and generating measurable revenue growth, supported by concrete examples of previous experiments and business results.
  • Strong understanding of paid acquisition channels, including Meta, TikTok, Google, and other digital advertising platforms, with the ability to connect changes in advertising creatives and channel performance to downstream conversion metrics.
  • Extensive hands-on experience with A/B testing and experimentation methodologies, including onboarding and warm-up strategies, with the ability to interpret results and distinguish statistically reliable insights from misleading outcomes.
  • Excellent analytical capabilities, with practical experience independently analyzing behavioral, acquisition, and payment data and developing growth models.
  • Experience building and optimizing conversion funnels, attribution frameworks, performance dashboards, and data-driven reporting systems.
  • Proven ability to align marketing, product, design, analytics, and engineering teams around shared objectives and measurable outcomes.
  • Strong understanding of consumer psychology, UX principles, subscription monetization, pricing strategies, and customer purchasing behavior.
  • Results-oriented mindset, with the ability to thrive in fast-paced environments, make informed decisions, and iterate quickly based on data and feedback.
  • Excellent communication and stakeholder management skills, with the ability to influence teams and communicate complex insights clearly.
  • Genuine interest in delivering exceptional user experiences while achieving ambitious commercial objectives.
  • Up-to-date knowledge of subscription business models, industry developments, and emerging growth practices.
Benefits:
  • Competitive compensation: Attractive salary package based on experience and qualifications.
  • Equity opportunities: Stock options, providing the opportunity to participate in the company's long-term success.
  • Remote flexibility: Fully remote working arrangements.
  • Annual leave: 21 days of paid annual leave, in addition to public holidays.
  • Work equipment: All the necessary equipment and tools to perform your role effectively.
  • Premium subscriptions: Complimentary premium access to the wider product family, including Simple, Flo, and Zing.
  • International environment: Opportunity to collaborate with a global team working across consumer technology, health, wellness, and digital product innovation.
  • Professional growth: Opportunity to take ownership of high-impact growth initiatives and contribute directly to business performance and product strategy.
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