Senior Content & Campaigns Marketing Lead

Growth Troops; Buenos Aires; Teletrabalho; USD 40.000 - 70.000; Tempo integral

Resumo da oferta

A leading company in the marketing sector seeks a Senior Content & Campaigns Marketing Lead to enhance growth through strategic content and campaign management. This role offers the opportunity to lead creative initiatives across diverse media, mentor junior marketers, and influence key business objectives. Ideal candidates are experienced marketers proficient in content strategy and campaign execution, eager to drive measurable performance in an evolving digital landscape.

Qualificações

• 3+ years of experience in content-driven marketing roles.
• Strong portfolio in email, video, and visual content.
• Excellent writing and editing skills, English required.

Responsabilidades

• Manage a 90-day content calendar for various platforms.
• Create and delegate high-performing content.
• Execute campaigns ensuring accurate tracking.

Conhecimentos

Content Strategy

Campaign Performance

Mentorship

Data Analysis

Creative Content Creation

Ferramentas

HubSpot

HighLevel

Canva

Figma

CapCut

Adobe

Sheets

Descrição da oferta de emprego

Join to apply for the Senior Content & Campaigns Marketing Lead role at Growth Troops.

This range is provided by Growth Troops. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Team: Growth / Marketing

Type: Full-Time, Remote (Americas Time Zones Preferred)

Reports To: Director of Marketing

Drive growth through content strategy, creative execution, and campaign performance.

We’re hiring a Senior Content & Campaigns Marketing Lead to own and execute our lifecycle content strategy. This includes planning editorial calendars and executing high-impact campaigns across email, SMS, and paid social. You will manage the production of copy, visuals, and videos, ensuring everything is on track, on brand, and optimized for performance. This is a hands-on leadership role focused on growth.

If you enjoy blending creative content with marketing performance, this is your opportunity to lead both messaging and impact.

What You'll Do

• Manage a 90-day content calendar for email, in-app messaging, and paid remarketing
• Create and delegate high-performing content, including copy, visuals (Canva/Figma), and short videos (CapCut/Adobe)
• Execute campaigns using HubSpot or HighLevel, ensuring accurate tracking and reporting
• Collaborate with Product and Sales teams to align messaging with feature launches and business goals
• Monitor content performance, make data-driven optimizations, and share insights with stakeholders
• Mentor two junior marketers, providing feedback and skills development
• Explore new AI tools to enhance creative output, scale content, and improve delivery speed

What You Bring

• 3+ years of experience in content-driven marketing roles with lifecycle or campaign ownership
• Strong portfolio of email, video, and visual content contributing to measurable marketing goals
• Experience with HubSpot or HighLevel for campaign management and tracking
• Proficiency with Canva/Figma, CapCut or Adobe, and Sheets for reporting
• Experience managing editorial calendars and junior marketers or freelancers
• Excellent writing and editing skills in English; Spanish or Portuguese is a plus

First 90 Days

• Audit content library and identify gaps across the lifecycle
• Launch a multi-touch nurture campaign to increase engagement and conversions
• Standardize campaign workflows and train junior marketers
• Deliver monthly performance reports with insights and optimization ideas

Seniority level

• Mid-Senior level

Employment type

• Contract

Job function

• Marketing, Public Relations, and Writing/Editing

This job is active and accepting applications.