SEM Specialist

Remote Jobs; Brasil; Teletrabalho; USD 115.000 - 157.000; Tempo integral

Resumo da oferta

A leading technology company is seeking a SEM Specialist to drive the strategy, execution, and performance of global SEM campaigns. The ideal candidate will have over 5 years of experience in managing large SEM programs and a strong analytical mindset. Responsibilities include leading campaign strategy, optimizing budgets, and collaborating on SEO efforts. This position offers a competitive salary range of $115,500 to $156,300, depending on the location.

Qualificações

• 5+ years managing global SEM programs with a focus on ROI and operational efficiency.
• Strong analytical capabilities to extract insights from complex data.
• Proven project management skills to handle multiple initiatives.

Responsabilidades

• Lead strategy and execution of global SEM campaigns.
• Own performance reporting and deliver actionable insights.
• Collaborate on SEO initiatives to enhance visibility.

Conhecimentos

Analytical skills

Cross-functional collaboration

Project management

SEM management

SEO knowledge

Formação académica

Bachelor's degree (BA/BS) or equivalent practical experience

Descrição da oferta de emprego

Role Description

At Dropbox, we've built a legacy of trust with millions of customers worldwide, delivering secure, reliable syncing and collaboration tools. With over 700 million users in 180 countries, we're on a mission to design a more enlightened way of working -helping busy professionals focus on what matters most.

The SEM Specialist is a key role within Dropbox's Performance Marketing team. You are responsible for driving SEM planning, execution, and ongoing performance. You'll have the unique opportunity to drive strategy and analysis across the search funnel, inclusive of both SEM and SEO. This will include campaign management and execution to achieve impactful results using advanced optimization tools and a data-driven approach.

This role blends strategic thinking with hands-on execution. You'll uncover actionable insights, guide testing roadmaps, and partner cross-functionally to identify growth opportunities across the full search funnel. Your work will have visibility with senior leadership and play a critical role in shaping Dropbox's global search marketing efforts.
Responsibilities

• Lead end-to-end strategy, execution, and analysis of global SEM campaigns, including bidding, budget management, and performance optimization
• Own weekly, monthly, and quarterly reporting, delivering performance insights, experiment recaps, and timely diagnosis of performance shifts
• Collaborate on SEO initiatives to drive visibility and impact across the full search funnel
• Build and maintain forecasting models and performance dashboards to support planning and optimization
• Conduct campaign and funnel analysis to uncover insights and inform growth strategies
• Design and execute A/B tests for ad copy, landing pages, and SEM tactics
• Partner cross-functionally with teams such as Web, Growth, and Data Science to aid in analysis and maximize impact
• Stay current on platform updates, search trends, and best practices to continuously evolve the program

Requirements

• 5+ years of experience managing and scaling global multi-million dollar SEM programs, with an emphasis on ROI, localization strategies, testing, and operational efficiency
• Strong analytical skills with the ability to build models, extract insights, and synthesize complex data from multiple sources into clear, actionable reporting
• Excellent cross-functional collaborator, experienced in managing internal stakeholders and external partners in a remote environment
• Proven project management skills; highly organized and detail-oriented with a track record of managing multiple initiatives simultaneously
• Familiarity with organic search metrics, user journeys, and how SEM and SEO intersect across the funnel

Preferred Qualifications

• Bachelor's degree (BA/BS) or equivalent practical experience
• Experience designing and testing landing pages to drive performance
• Familiarity with incrementality testing and modern performance measurement approaches
• AI/tech tool experience
• Prior experience in SaaS or a high-growth digital environment is a plus

Compensation

US Zone 1

This role is not available in Zone 1

US Zone 2

$115,500-$156,300 USD

US Zone 3

$102,700-$138,900 USD