Paid Media Analyst

Segura; Brasil; Teletrabalho; BRL 20.000 - 80.000; Tempo integral

Resumo da oferta

A leading company, Segura, is seeking a Paid Media Analyst to manage and optimize campaigns across platforms like Google Ads and LinkedIn Ads. Ideal candidates will have a strong background in analytics and campaign strategies, with a focus on driving global expansion and achieving business objectives. The role offers a dynamic environment with opportunities for personal and professional growth.

Serviços

Health Plan (No co-participation)

Meal vouchers (R$ 45.00/day)

Home office allowance (R$100.00/month)

Birthday Day Off

English classes

Access to professional development courses

Equipment needed to carry out the activities

Qualificações

• Proven experience with paid media on major platforms.
• Expertise in managing budgets and optimizing campaigns.
• Strong analytical skills to interpret data effectively.

Responsabilidades

• Create, manage, and optimize campaigns on various platforms.
• Monitor campaign metrics and implement A/B testing.
• Collaborate with teams to develop conversion-driven ads.

Conhecimentos

Audience targeting

Campaign optimization

Data interpretation

Segmentation strategies

Analytical tools proficiency

Formação académica

Experience with Google Ads

Experience with Meta Ads

Experience with LinkedIn Ads

Advanced English proficiency

Ferramentas

Google Analytics

Data Studio

Descrição da oferta de emprego

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As a Paid Media Analyst, you will plan, execute, and optimize paid media campaigns to achieve consistent business results. You'll tackle challenges in optimizing paid media strategies across multiple platforms, contributing directly to our mission of attaining exponential global expansion.

This is a full-time permanent position (CLT). We are looking for someone enthusiastic and eager to engage fully with our team. Join us and grow your career with a dynamic and fully supportive company committed to your professional development!

Responsibilities:

• Create, manage, and optimize campaigns on platforms like Google Ads, Meta Ads, LinkedIn Ads, and Reddit;
• Ensure accurate audience targeting and strategic selection of keywords and ad formats;
• Monitor and analyze campaign metrics like CPC, CTR, CPA, and ROAS;
• Implement A/B testing on creatives, messages, and segmentation strategies;
• Collaborate with the content, design, and CRO teams to create conversion-driven ads;
• Contribute to integrated sales funnel strategies, ensuring synergy with paid media and other channels.
• Generate performance reports with insights and recommendations for optimization.
• You will use analytical tools like Google Analytics to measure results and understand campaign impact.
• Plan and allocate budgets efficiently for cost-effective campaign execution.
• Track the financial performance of campaigns to achieve ROI targets.
  
  

Qualifications:

• Proven experience with paid media on platforms like Google Ads, Meta Ads, and LinkedIn Ads.
• Solid knowledge of segmentation strategies, remarketing, and campaign optimization.
• Experience with analytics tools like Google Analytics and Data Studio.
• Ability to interpret data and translate it into actionable strategies.
• Experience in managing paid media budgets and controlling ROI/ROAS goals.
• Experience in running campaigns for markets outside Brazil (big plus);
• Advanced English proficiency.
  
  

Benefits:

• Hiring model: “CLT”
• Health Plan (No co-participation);
• Meal vouchers (R$ 45.00/day);
• Home office allowance (R$100.00/month);
• Wellhub;
• Birthday Day Off
• English classes;
• Access to ALURA (technical and personal/professional development courses)
• Equipment needed to carry out the activities.
• Fully remote position, with opportunities to visit the office in São Paulo when possible/wanted.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

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ANALISTA DE MARKETING – HOME OFFICE – PORTO ALEGRE – RS - OPORTUNIDADES PROFISSIONAIS

Joinville, Santa Catarina, Brazil 2 months ago

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