MARKETING ANALYTIC SPECIALIST

Svitla Systems, Inc.; Buenos Aires; Teletrabalho; USD 30.000 - 60.000; Tempo integral

Resumo da oferta

An established industry player is looking for a Marketing Analytics Specialist to join their dynamic team. In this full-time role, you will leverage your analytical skills to produce insightful marketing KPI dashboards and reports that drive revenue growth. Your expertise in evaluating marketing ROI and understanding web traffic sources will be crucial in supporting the product marketing team. With a remote-friendly culture and a focus on professional development, this position offers a chance to make a significant impact in a forward-thinking company that values innovation and teamwork.

Serviços

15 vacation days

10 holidays

Sick leaves

Personalized learning programs

Access to webinars and conferences

Team-building events

Bonuses for article writing and public talks

Qualificações

• Experience in producing marketing KPI dashboards.
• Ability to analyze data and provide actionable insights.

Responsabilidades

• Produce monthly performance reports with actionable insights.
• Track marketing initiatives and analyze performance across channels.

Conhecimentos

Marketing Analytics

ROI Evaluation

Web Traffic Analysis

Conversion Funnel Understanding

Formação académica

Bachelor's Degree in Marketing or related field

Ferramentas

HubSpot

Google Tag Manager

Salesforce

Descrição da oferta de emprego

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Svitla Systems Inc. is seeking a Marketing Analytics Specialist for a full-time position (40 hours per week) in Argentina. Our client offers a comprehensive suite of billing, payments, and software solutions for legal, accounting, and other professional services firms, including consulting, architecture, and engineering. Their mission is to simplify complex processes by integrating technology and automation into workflows, enabling businesses to focus more on their core services. Their platforms facilitate seamless invoicing, payment processing, and client management, helping businesses increase revenue and improve client satisfaction. The solutions include on-premise software, cloud-based, and mobile features supported across devices, backed by award-winning customer service based in the United States.

Requirements

• Understanding incremental sales and how marketing campaigns increase sales revenue over time.
• Knowledge of web traffic sources, such as social media, email newsletters, Google search, and online ads.
• Understanding the purchase funnel, from initial awareness to conversion.
• Ability to evaluate return on marketing investment (ROI) and how campaigns generate revenue.

Responsibilities

• Produce marketing KPI dashboards and deliver monthly performance reports with actionable insights through HubSpot.
• Track marketing initiatives using Google Tag Manager, HubSpot, and Salesforce.
• Benchmark online channel performance and report on KPIs based on data analysis.
• Identify trends and provide insights based on analytics data.
• Log user behavior, conversion data, customer journeys, funnel analysis, and multi-channel attribution.
• Support the product marketing team with marketing performance and customer analytics.
• Track marketing ROI and analyze the performance of various channels.

We offer

• Projects in the US and EU utilizing advanced technologies.
• Competitive compensation based on skills and experience.
• Annual performance reviews.
• Remote-friendly culture with no micromanagement.
• Bonuses for article writing, public talks, and other activities.
• 15 vacation days, 10 holidays, sick leaves.
• Personalized learning programs.
• Access to webinars, meetups, and conferences organized by Svitla.
• Team-building events and community activities.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Research, Analyst, and Information Technology

Industries

• IT Services and IT Consulting

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