Lead Generation Specialist

Finexio; Brasil; Teletrabalho; BRL 397.000 - 468.000; Tempo integral

Resumo da oferta

A leading FinTech company in Brazil seeks a skilled Demand Generation Manager to design and execute multi-channel campaigns. Candidates should have a Bachelor's in Marketing, 5-7 years of B2B experience, and be proficient in HubSpot and Salesforce. We offer a competitive salary up to $88,000, a flexible vacation policy, and a vibrant startup culture.

Serviços

Unlimited vacation policy

Competitive salary

Stock options

Team-building activities

Qualificações

• Minimum 5-7 years of experience in B2B lead generation or demand generation.
• Proven ability to meet lead generation quotas.
• Deep understanding of B2B sales funnels.

Responsabilidades

• Design and launch multi-channel demand generation campaigns.
• Create compelling gated content and optimize landing pages.
• Execute and optimize paid advertising campaigns.

Conhecimentos

B2B lead generation experience

Campaign optimization

Content creation

Data analysis

HubSpot expertise

Salesforce knowledge

Formação académica

Bachelor's degree in Marketing or Business

MBA

Ferramentas

HubSpot

Salesforce

Google Ads

LinkedIn Campaign Manager

Google Analytics

Descrição da oferta de emprego

Why consider this job opportunity

• Salary up to $88,000
• Competitive salary and stock options
• Unlimited vacation policy for work-life balance
• Opportunity to work in a fast-paced start-up environment with experienced industry leaders
• Engaging company culture with quarterly virtual team-building activities and monthly team lunches
• Chance to contribute to rapid expansion and new service launches within the organization

What to Expect (Job Responsibilities)

• Design and launch multi-channel demand generation campaigns across email, social media, and content syndication platforms
• Create compelling gated content and optimize landing pages to improve lead capture rates
• Build and manage sophisticated lead nurturing workflows and drip campaigns using HubSpot and Salesforce
• Execute and optimize paid advertising campaigns across Google Ads and LinkedIn, analyzing performance metrics
• Monitor and analyze key metrics to create detailed reports that inform strategic decision-making for campaign optimization

What is Required (Qualifications)

• Bachelor\'s degree in Marketing, Business, or related field (MBA a plus)
• 5-7 years of B2B lead generation or demand generation experience
• Proven track record of meeting lead generation quotas and cost-per-lead targets
• Deep understanding of B2B sales funnels and lead qualification processes
• HubSpot power user with experience in Salesforce for lead tracking and sales alignment

How to Stand Out (Preferred Qualifications)

• Experience in SaaS, FinTech, or complex B2B sales environments
• Marketing automation certifications (HubSpot, Google Ads, LinkedIn) preferred
• Proficiency in Google Analytics, Google Ads, and LinkedIn Campaign Manager
• Familiarity with landing page builders (Unbounce, Lead pages) and basic HTML/CSS knowledge
• Data analysis and reporting capabilities with Excel/Google Sheets proficiency

#FinTech #LeadGeneration #MarketingAutomation #CareerOpportunity #StartUpCulture

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