Klaviyo Email Marketing Specialist

buscojobs Brasil; Maranhão; Híbrido; BRL 80.000 - 120.000; Tempo parcial

Resumo da oferta

A marketing agency in Brazil is seeking an Email Marketing Coordinator to manage client email marketing campaigns. Responsibilities include creating automated email flows, reporting on performance metrics, and evolving strategies to maximize sales. Ideal candidates have 1-2+ years of experience in email marketing and familiarity with tools like Klaviyo and Mailchimp.

Serviços

Two bonuses per year

Qualificações

• 1-2+ years of Email Marketing experience required.
• Familiarity with email industry laws and best practices is essential.
• Strong analytical and problem-solving skills are necessary.

Responsabilidades

• Create and manage automated email flows and campaigns.
• Track and report on key email performance metrics.
• Evolve email strategies to maximize sales.

Conhecimentos

Email Marketing

Analytical skills

Campaign management

Communication skills

Time-management

Ferramentas

Klaviyo

Mailchimp

Active Campaign

Descrição da oferta de emprego

We have an immediate need for a talented Email Marketing Coordinator to create and manage our internal email marketing campaigns for our clients.

As an Email Marketing Coordinator, you will work on all of TGM clients to develop and maintain effective email marketing campaigns. You will craft email marketing strategies, automations, and flows. You will be responsible for reporting and identifying ROI, as well as staying abreast of email marketing trends.

As our email marketing specialist, it will be your job to manage the company’s email marketing strategies.

Responsibilities:

• Create automated brand awareness, add to cart, and post-purchase email flows
• Understand campaign objectives
• Set reasonable objectives and campaign goals
• Ensure that the finished project meets campaign goals while exceeding the industry’s best practices
• Track important email metrics and performance data (e.g., conversion rates, click-through rates, and open rates)
• Suggest recommendations for increased performance
• Develop and implement email automation
• Create and maintain a trigger email program that will react to the customer lifecycle and help to maximize sales
• Evolving the email program to ensure that we stay a step ahead of the competition

Requirements:

• 1-2+ years of Email Marketing and Deliverability, or ISP / ESP industry experience – The candidate should be familiar with laws, regulations and best practices of the email industry
• Experience with campaign management, including segmentation, development of house files, campaign creative asset development, testing, statistical significance testing, reporting, and analysis
• Understanding of Klaviyo, Mailchimp, Active campaign...
• Strong analytical, problem-solving skills and communication skills
• Excellent time-management, multitasking, and organizational skills
• Ability to quickly learn new technology platforms

The position pays hourly with 2 bonuses during the year.