Klaviyo Email Marketing Specialist

buscojobs Brasil; Bahia; Teletrabalho; BRL 80.000 - 120.000; Tempo parcial

Resumo da oferta

A leading job platform is seeking an Email Marketing Coordinator to create and manage client email marketing campaigns. You will develop strategies, automate flows, and analyze performance metrics. The ideal candidate should have 1-2 years of email marketing experience and proficiency with tools like Klaviyo and Mailchimp. The position offers an hourly pay plus bonuses.

Serviços

Hourly pay

Bonuses during the year

Qualificações

• 1-2+ years of Email Marketing and Deliverability experience.
• Familiar with email industry laws and best practices.
• Strong analytical and communication skills.

Responsabilidades

• Create automated email flows for brand awareness and post-purchase.
• Track important email metrics and suggest performance improvements.
• Develop and implement email automation strategies.

Conhecimentos

Email marketing and deliverability

Campaign management

Analytical skills

Ferramentas

Klaviyo

Mailchimp

ActiveCampaign

Descrição da oferta de emprego

We have an immediate need for a talented Email Marketing Coordinator to create and manage our internal email marketing campaigns for our clients.

As an Email Marketing Coordinator, you will work on all of TGM clients to develop and maintain effective email marketing campaigns. You will craft email marketing strategies, automations, and flows. You will be responsible for reporting and identifying ROI, as well as staying abreast of email marketing trends.

As our email marketing specialist, it will be your job to manage the company’s email marketing strategies.

Responsibilities:

• Create automated brand awareness, add to cart, and post-purchase email flows
• Understand campaign objectives
• Set reasonable objectives and campaign goals
• Ensure that the finished project meets campaign goals while exceeding the industry’s best practices
• Track important email metrics and performance data (e.g., conversion rates, click-through rates, and open rates)
• Suggest recommendations for increased performance
• Develop and implement email automation
• Create and maintain a trigger email program that will react to the customer lifecycle and help to maximize sales
• Evolving the email program to ensure that we stay a step ahead of the competition

Requirements:

• 1-2+ years of Email Marketing and Deliverability, or ISP / ESP industry experience – The candidate should be familiar with laws, regulations and best practices of the email industry
• Experience with campaign management, including segmentation, development of house files, campaign creative asset development, testing, statistical significance testing, reporting, and analysis
• Understanding of Klaviyo, Mailchimp, Active campaign...
• Strong analytical, problem-solving skills and communication skills
• Excellent time-management, multitasking, and organizational skills
• Ability to quickly learn new technology platforms

The position pays hourly with 2 bonuses during the year.