[Job-24993] Mid/Sr Salesforce Marketing Cloud developer, Brazil

CI&T; Brasil; Presencial; BRL 120.000 - 160.000; Tempo integral

Resumo da oferta

A technology transformation company is seeking a Salesforce Marketing Cloud Specialist to enhance eCommerce marketing efforts. This position involves managing marketing campaigns, optimizing customer journeys, and analyzing performance metrics. Candidates should have experience with Salesforce Marketing Cloud and a strong grasp of eCommerce strategies. The role comes with various benefits including health insurance and continuous learning opportunities.

Serviços

Health and dental insurance

Meal and food allowance

Childcare assistance

Extended paternity leave

Partnership with gyms

Profit Sharing

Continuous learning platform

Discount club

Language learning platform

Qualificações

• Experience in Salesforce Marketing Cloud, focusing on Marketing Cloud.
• Strong understanding of eCommerce marketing strategies.
• Proficiency using Automation Studio and Journey Builder.

Responsabilidades

• Manage and execute marketing campaigns in Salesforce Marketing Cloud.
• Create and maintain customer journeys using Automation Studio.
• Conduct A/B testing and analyze campaign performance.

Conhecimentos

Salesforce Marketing Cloud

eCommerce marketing strategies

Automation Studio

Journey Builder

Analytical skills

Strong communication

Ferramentas

Email Studio

Analytics tools

Descrição da oferta de emprego

We are tech transformation specialists, uniting human expertise with AI to create scalable tech solutions.

With over 7,400 CI&Ters around the world, we’ve built partnerships with more than 1,000 clients during our 30 years of history. Artificial Intelligence is our reality.

We are on the lookout for a Salesforce Marketing Cloud Specialist to focus on Marketing Cloud for our eCommerce initiatives. This role will involve working directly with the marketing team to design, implement, and optimize marketing campaigns that drive engagement, conversions, and customer loyalty. You will be instrumental in ensuring our eCommerce strategies align with our broader marketing objectives at J&J.

Key Responsibilities:

• Manage and execute marketing campaigns within Salesforce Marketing Cloud, specifically targeting eCommerce customers.
• Create and maintain customer journeys using Automation Studio and Journey Builder.
• Conduct A/B testing and analyze campaign performance to continuously improve marketing strategies.
• Collaborate with cross-functional teams to develop and implement personalized marketing solutions.
• Generate reports and insights to track KPIs and inform strategic decisions.
• Stay informed about the latest marketing trends and best practices within the Salesforce ecosystem.

Requirements:

• Experience in Salesforce Marketing Cloud, with a focus on Marketing Cloud (MC).
• Strong understanding of eCommerce marketing strategies and best practices.
• Proficiency in using Automation Studio, Journey Builder, Email Studio, and Analytics tools within SFMC.
• Experience in creating and managing customer segmentation and targeting strategies.
• Excellent analytical skills and the ability to interpret data to drive decision-making.
• Strong communication skills and the capability to work collaboratively with diverse teams.

Our benefits:

• Health and dental insurance
• Meal and food allowance
• Childcare assistance
• Extended paternity leave
• Partnership with gyms and health and wellness professionals via Wellhub (Gympass) TotalPass
• Profit Sharing and Results Participation (PLR)
• Life insurance
• Continuous learning platform (CI&T University)
• Discount club
• Free online platform dedicated to physical, mental, and overall well-being
• Pregnancy and responsible parenting course
• Partnerships with online learning platforms
• Language learning platform
• And many more!

At CI&T, inclusion starts at the first contact. If you are a person with a disability, it is important to present your assessment during the selection process. This way, we can ensure the support and accommodations that you deserve. If you do not yet have the assessment, don't worry: we can support you in obtaining it.

We have a dedicated Health and Well-being team, inclusion specialists, and affinity groups who will be with you at every stage. Count on us to make this journey side by side.