Institutional Communications Analyst – Mid-level

Jobtailor; São Paulo; Presencial; BRL 100 000 - 167 000; Tempo integral

Resumo da oferta

Banco Bmg is seeking a Communications Manager to coordinate institutional communications across internal teams and the advertising agency. You will plan and implement initiatives, ensuring alignment with brand guidelines and social media content calendars.

The role requires turning needs into briefs, managing timelines, and supporting presentations and institutional materials. A proactive, collaborative attitude and familiarity with AI-powered tools are valued.

Qualificações

• Bachelor's degree in Social Communication, Advertising, Business Administration, Marketing, Public Relations or related fields.
• Ability to organize, prioritize and manage multiple concurrent requests.
• Proactive, collaborative profile with a strong sense of ownership.
• Comfortable building relationships and working in dynamic environments.
• Familiarity with Artificial Intelligence tools applied to communication, content creation, productivity and project management.

Responsabilidades

• Act as a liaison between business units, the advertising agency and the internal creative team to plan, develop and implement institutional communication initiatives for Banco Bmg.
• Provide support to internal areas by turning needs into clear, structured briefs.
• Serve as main interface between internal stakeholders and the advertising agency for institutional communication and social media requests.
• Manage the flow of requests with the internal creative team, tracking timelines, approvals and deliveries.
• Plan and monitor the institutional content calendar for social media.
• Ensure communications align with brand strategy, positioning and institutional guidelines.

Conhecimentos

Organizational skills

Proactive attitude

Collaborative profile

Relationship building

Multitasking

Formação académica

Bachelor's in Social Communication

Ferramentas

Artificial Intelligence Tools

Content Creation Tools

Project Management Tools

Descrição da oferta de emprego

• Act as a link between business units, the advertising agency and the internal creative team, ensuring the planning, development and implementation of Banco Bmg's institutional communication initiatives.
• Provide support to internal areas of the bank by understanding needs and turning requests into clear, structured briefs.
• Serve as the main interface between internal stakeholders and the advertising agency for institutional communication and social media requests.
• Manage the flow of requests with the internal creative team, tracking timelines, approvals and deliveries.
• Plan and monitor the institutional content calendar for social media.
• Ensure communications align with brand strategy, positioning and institutional guidelines.
• Support the development of presentations, announcements and institutional materials.
• Monitor content performance metrics and generate insights to optimize strategies.
• Identify communication opportunities across business areas and proactively propose topics.
• Support the management of the area's suppliers and partners.

Requirements

• Bachelor's degree in Social Communication, Advertising, Business Administration, Marketing, Public Relations or related fields.
• Ability to organize, prioritize and manage multiple concurrent requests.
• Proactive, collaborative profile with a strong sense of ownership.
• Comfortable building relationships and working in dynamic environments.
• Familiarity with Artificial Intelligence tools applied to communication, content creation, productivity and project management.
• Interest in digital trends, innovation and new technologies applied to marketing and communication.
• Differentials / Nice-to-haves:
• Experience managing corporate social media channels.
• Previous experience in agency account service, corporate communications, branding or marketing.
• Experience interfacing with advertising agencies and vendors.
• Knowledge of branding, reputation and institutional communication.
• Experience in large companies or in the financial sector.
• Experience with generative AI tools for text, image and video.

Core Competencies

Demonstrates expertise in managing institutional communication initiatives, aligning strategies with brand positioning, and leveraging digital trends and AI tools for effective content creation and performance optimization.

Highest-signal resume keywords

• Bachelor's Degree In Social Communication
• Experience Managing Corporate Social Media Channels
• Knowledge Of Branding And Institutional Communication
• Familiarity With Artificial Intelligence Tools
• Experience In Agency Account Service

ATS Optimization Keywords

Soft Skills

• Organizational Skills
• Proactive Attitude
• Collaborative Profile
• Relationship Building
• Ability To Manage Multiple Requests

Industry Keywords

• Corporate Communications
• Branding
• Marketing
• Digital Trends
• Financial Sector

Tools & Technologies

• Artificial Intelligence Tools
• Content Creation Tools
• Project Management Tools