Communications Analyst, Mid-level

Jobtailor; Rio de Janeiro; Presencial; BRL 65 000 - 90 000; Tempo integral

Resumo da oferta

Jobtailor is seeking an Internal Communications & Employer Branding Specialist to plan and produce campaigns that align with brand language across internal channels. You will support leadership communications, enhance employee engagement, and strengthen the employer brand.

The role emphasizes data-driven metrics, ESG awareness, and collaboration with executives on social media strategies. Ideal candidates bring strong writing skills, event coordination experience, and familiarity with AI-enabled

Qualificações

• Bachelor's degree in Public Relations, Journalism, Social Communication, Advertising or related field.
• Experience in Internal Communication, Corporate Communication, Employer Branding or related areas.
• Excellent writing skills and the ability to adapt tone for different audiences.
• Experience with corporate events and leadership communication.
• Knowledge of communication metrics and KPIs.
• Proficiency in Microsoft Office, especially PowerPoint.
• Experience with corporate LinkedIn and employee advocacy.
• Experience with digital communication and social media.
• Experience with ESG topics, sustainability, diversity or social responsibility.
• Familiarity with generative AI tools such as ChatGPT, Copilot, Gemini, Claude or similar.
• Interest in automation, productivity and digital transformation.

Responsabilidades

• Content planning and production: plan and execute campaigns and produce content for internal channels, connecting strategy, culture, results and people with language that is consistent and aligned with the brand.
• Change communication and strategic projects: support organizational transformations, structural changes and corporate projects by developing narratives and materials that facilitate employee understanding and engagement.
• Employer brand and employee advocacy: support initiatives to attract, engage and retain talent, highlight company culture and employee experience, and strengthen brand ambassador programs.
• Social media and institutional positioning: identify topics, stories and case studies for institutional channels, especially LinkedIn; support executives in content creation and monitor digital communication trends.
• Leadership communication: prepare presentations, speeches, scripts, key messages and content for events, leadership meetings and strategic discussions.
• Channel and event management: manage and improve internal channels, ensure the quality of publications, and support the organization, communication and mobilization of in-person and virtual events.
• Innovation and artificial intelligence: apply AI tools in research, content, presentations, analyses and processes; identify new practices and share learnings with the team.
• Measurement and governance: track communication, employer brand and engagement indicators; prepare results analyses; support internal surveys and ensure compliance with area processes.

Conhecimentos

Content planning

Internal communication

Employer branding

Leadership communication

AI tools in communications

Writing skills

Event coordination

LinkedIn & social auth

Automation & digital transformation

Formação académica

Bachelor's degree in Public Relations, Journalism, Social Communication, Advertising or related field

Ferramentas

PowerPoint

Microsoft Office

LinkedIn

ChatGPT

Copilot

Gemini

Claude

Descrição da oferta de emprego

Responsibilities

• Content planning and production: plan and execute campaigns and produce content for internal channels, connecting strategy, culture, results and people with language that is consistent and aligned with the brand.
• Change communication and strategic projects: support organizational transformations, structural changes and corporate projects by developing narratives and materials that facilitate employee understanding and engagement.
• Employer brand and employee advocacy: support initiatives to attract, engage and retain talent, highlight company culture and employee experience, and strengthen brand ambassador programs.
• Social media and institutional positioning: identify topics, stories and case studies for institutional channels, especially LinkedIn; support executives in content creation and monitor digital communication trends.
• Leadership communication: prepare presentations, speeches, scripts, key messages and content for events, leadership meetings and strategic discussions.
• Channel and event management: manage and improve internal channels, ensure the quality of publications, and support the organization, communication and mobilization of in-person and virtual events.
• Innovation and artificial intelligence: apply AI tools in research, content, presentations, analyses and processes; identify new practices and share learnings with the team.
• Measurement and governance: track communication, employer brand and engagement indicators; prepare results analyses; support internal surveys and ensure compliance with area processes.

Requirements

• Bachelor's degree in Public Relations, Journalism, Social Communication, Advertising or a related field.
• Previous experience in Internal Communication, Corporate Communication, Employer Branding or related areas.
• Excellent writing skills and the ability to adapt tone for different audiences.
• Experience with corporate events and leadership communication.
• Knowledge of communication metrics and KPIs.
• Proficiency in Microsoft Office, especially PowerPoint.
• Experience with corporate LinkedIn and employee advocacy.
• Experience with digital communication and social media.
• Experience with ESG topics, sustainability, diversity or social responsibility.
• Familiarity with generative AI tools such as ChatGPT, Copilot, Gemini, Claude or similar.
• Interest in automation, productivity and digital transformation.

Core Competencies

Demonstrates expertise in content planning and production, internal communication, and employer branding, with a strong focus on leadership communication and the application of AI tools in enhancing communication strategies.