Head of Marketing (Brazil) – Influencer-Led, Growth-Obsessed

Yavendió; São Paulo; Teletrabalho; USD 60.000 - 100.000; Tempo integral

Resumo da oferta

A leading company in the AI and social commerce sector is seeking a Head of Marketing to spearhead its marketing strategy in Brazil. The role demands a visionary leader who is an active creator on social platforms, has a track record in virality, and is metrics savvy. You will lead a small team to drive brand growth through content and influencer-led initiatives, leveraging a range of analytics and marketing tools in a dynamic startup environment.

Serviços

Full creative freedom

Competitive salary

Remote work

Impact across LATAM

Qualificações

• Must have at least 100,000 followers on any social platform.
• Experience in leading marketing strategies with a focus on virality.
• Strong understanding of metrics like CAC, CTR, and retention.

Responsabilidades

• Lead end-to-end marketing strategy for Brazil and LATAM.
• Manage a 4-person team and scale marketing efforts.
• Own Meta Ads and co-own user onboarding experience.

Conhecimentos

Content Strategy

Public Speaking

Analytics

Social Media Management

Influencer Marketing

Ferramentas

Google Analytics

Meta Ads Manager

HubSpot

Canva

CapCut

Notion

Airtable

Descrição da oferta de emprego

Head of Marketing (Brazil) – Influencer-Led, Growth-Obsessed

We build AI sellers that chat, sell, and convert 24/7 through WhatsApp, Instagram, and Messenger, helping e-commerce businesses grow without hiring more humans.

We’re live across , backed by top investors, and growing fast. Our product is built to go viral — and now we need a marketing leader who can make it happen.

Your Mission

As Head of Marketing, you will:

• Lead the end-to-end marketing strategy for Brazil and LATAM, focused on content, virality, and influencer-led growth
• Be one of the public faces of the brand — we’re looking for someone who can be in the content, not just manage it
• Manage and scale a 4-person team
• Own all things Meta Ads (Instagram + Facebook only)
• Co-own the user onboarding experience with our Product team to improve activation and retention
• Build a scalable creator acquisition loop that fuels growth
• Analyze results, iterate quickly, and prioritize what actually drives performance
  
• Google Analytics – reading traffic, behavior, and conversion funnels
• Meta Ads Manager – launching and scaling campaigns across IG and FB
• HubSpot or ActiveCampaign – for marketing automation and email sequences
• No-code tools like Notion, Airtable – for tracking, briefs, calendars
  

YaVendió is changing how social commerce works in LATAM.

We build AI sellers that chat, sell, and convert 24/7 through WhatsApp, Instagram, and Messenger, helping e-commerce businesses grow without hiring more humans.

We’re live across , backed by top investors, and growing fast. Our product is built to go viral — and now we need a marketing leader who can make it happen.

Your Mission

As Head of Marketing, you will:

• Lead the end-to-end marketing strategy for Brazil and LATAM, focused on content, virality, and influencer-led growth
• Be one of the public faces of the brand — we’re looking for someone who can be in the content, not just manage it
• Manage and scale a 4-person team
• Own all things Meta Ads (Instagram + Facebook only)
• Co-own the user onboarding experience with our Product team to improve activation and retention
• Build a scalable creator acquisition loop that fuels growth
• Analyze results, iterate quickly, and prioritize what actually drives performance
  

You’re Comfortable With:

• Google Analytics – reading traffic, behavior, and conversion funnels
• Meta Ads Manager – launching and scaling campaigns across IG and FB
• Canva – designing or directing quick content iterations
• CapCut – editing short-form videos (Reels, TikToks, Shorts)
• HubSpot or ActiveCampaign – for marketing automation and email sequences
• No-code tools like Notion, Airtable – for tracking, briefs, calendars
  

Must-Have (Non-Negotiable) You have at least 100,000 followers on any social platform.

We need someone who lives virality — not just studies it.

Whether it’s TikTok, Instagram, YouTube, or Twitter/X, you’ve built an audience from scratch and know what makes people watch, share, and care.

You Are...

• A creator by nature, leader by choice
• Sharp on content, fluent in internet culture, and plugged into Brazil’s and LATAM creator economy
• Not afraid of metrics — you know your CAC, CTR, and retention
• Comfortable in a fast-paced, zero-politics startup
• Eager to work closely with the CEO, Product, and Sales teams
• Obsessed with how content moves, grows, and converts
  

What We Offer

• A leadership role where you can set direction and be seen
• A brand that’s fun, fast, and loved by users
• Competitive salary
• Full creative freedom — no corporate BS
• Remote work with real-world impact across LATAM

Seniority level

• Seniority level

  Executive

Employment type

• Employment type

  Full-time

• Industries

  Software Development

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Director, General Manager - Latin America

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