Growth Workflow Manager, Organic Growth

Favia; Brasil; Remote; BRL 150,000 - 210,000; Full time

Job summary

Favia in Brazil is seeking a Growth Workflow Manager (Organic Growth) to translate SEO and AEO strategies into automated workflows, content briefs, and CMS deployment pipelines. You will monitor visibility across topics, automate alerting, and feed the AI creative layer with structured briefs.

Primarily focusing on organic search and content distribution, you will also contribute to CRO content, onboarding copy, localization workflows, and other growth surfaces as the engine scales.

Qualifications

• 3+ years in SEO with technical understanding of crawling, indexing, and ranking as a system
• Familiarity with AEO and LLM visibility concepts
• CMS and content pipeline experience, automated content deployment workflows
• Systems thinking: map organic content workflows as triggers, decisions, actions, measurements
• Data comfort: interpret organic performance data and identify optimization opportunities
• Strong written communication; workflow specs readable by build teams

Responsibilities

• Build and maintain organic growth automation pipeline from keyword ingestion to CMS deployment
• Translate SEO/AEO strategy into workflow specs for the build team
• Monitor LLM visibility across topics, products, and markets; automate alerting and responses
• Automate content brief generation using competitive gaps, signals, and AEO data
• QA AI content outputs for accuracy, brand alignment, and SEO/AEO compliance
• Define knowledge base inputs for organic growth agents and codify content rules

Skills

SEO

AEO

CMS

Automation

Systems thinking

Data analysis

Technical writing

Tools

CMS platforms

Workflow automation tools

LLM APIs

Job description

The Team

Organic growth is being rebuilt. Traditional SEO is being disrupted by AI driven answer engines that synthesize information directly rather than listing links. AEO (Answer Engine Optimization) is the emerging frontier, optimizing for LLM visibility, ensuring your brand and products appear in AI generated answers, and building content systems that earn organic presence in a world where the algorithm is an intelligence, not just a crawler.

As Growth Workflow Manager (Organic Growth), you will automate and scale the organic growth engine. Working closely with our organic growth strategy lead, you translate SEO and AEO strategy into automated workflows, content brief generation pipelines, LLM visibility monitoring, content deployment automation, competitor gap analysis, and more. You are the person who takes what the strategist knows and makes it run at the speed and scale that only automation enables.

While your primary focus is organic search and content distribution, you will also contribute to automating other growth levers, including CRO content, onboarding copy, geo localized content workflows, and other growth surfaces, as the engine expands. The systems thinking transfers across every growth function.

The opportunity

• Build and maintain the organic growth automation pipeline, from keyword and visibility signal ingestion to content brief generation to CMS deployment

• Work with the organic growth strategy lead to translate SEO/AEO strategy into workflow specs the build team can implement

• Monitor LLM visibility across priority topics, products, and markets, and automate the alerting and response workflows when visibility shifts

• Automate content brief generation, pulling competitive gaps, search signal, and AEO data into structured briefs that feed the AI creative layer

• QA content outputs from the AI content agents, ensuring accuracy, brand alignment, and SEO/AEO best practice compliance before deployment

• Define knowledge base inputs for the organic growth agents, what content rules, standards, and market specific requirements should be codified

• Extend your systems thinking to other growth levers as the engine scales, CRO content, onboarding copy, localization workflows, and beyond

What you bring

• 3+ years in SEO with strong technical understanding, you understand how crawling, indexing, and ranking work, and you think about content as a system

• Familiarity with AEO and LLM visibility concepts, you understand how AI answer engines work and what it takes to appear in them

• CMS and content pipeline experience, comfortable working with content management systems and automated content deployment workflows

• Systems thinking, you can map an organic content workflow as a series of triggers, decisions, actions, and measurements

• Data comfort, you can interpret organic performance data, identify what's working, and define what an agent should optimize for

• Strong written communication, your workflow specs become the build team's blueprints. Precision matters.

Nice to haves

• Experience with programmatic SEO or content automation at scale

• Familiarity with SEO monitoring, LLM visibility tracking, or competitive intelligence platforms

• Background in regulated industries where content compliance adds complexity

• Any hands‑on experience with workflow automation or no‑code orchestration tools

• Experience with AI content generation tools or LLM APIs

Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis.

Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Our commitment

We may ask candidates to complete job-related skills or work‑style assessments as part of our hiring process. These assessments evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Results are considered alongside experience and interviews, and are not the sole basis for any employment decision.

As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind, whether based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status, or any other protected characteristic as outlined by federal, state, or local laws.