What you will do
- Identify and pursue new growth opportunities across the marketing funnel, with a strong focus on promoting AgileEngine’s AI development services;
- Conduct market research and trend analysis in the custom software development space to uncover high-potential niches and positioning angles;
- Analyze current and potential Ideal Customer Profiles (ICPs) to understand their behaviors, pain points, and buying journeys;
- Explore and test new acquisition channels, marketing tools, and outreach strategies;
- Collaborate with content, sales, and delivery teams to craft messaging that resonates with target personas;
- Partner with Marketing Operations to execute campaigns and A/B testing initiatives;
- Monitor and analyze campaign performance, providing actionable insights and recommendations;
- Prepare regular performance reports and market trend summaries.
Must haves
- 2–3+ years of experience in growth or marketing performance roles — ideally in the B2B SaaS or tech services space;
- Understanding of the AI market landscape, with the ability to promote AI development services and translate technical capabilities into marketing messages;
- Proven experience running successful marketing campaigns and managing performance metrics;
- Familiarity with CRM and Sales Engagement Platforms (e.g. Instantly, Reply.io, Apollo);
- Strong analytical skills with the ability to interpret data and generate actionable insights;
- Excellent organizational skills and attention to detail;
- Strong written and verbal communication skills in English.
Nice to haves
- Experience in IT services, software development, or outsourcing models (e.g., staff augmentation, dedicated teams);
- Familiarity with buyer personas such as CTOs, Heads of Engineering, and Product Leaders.
AgileEngine is an Inc. 5000 company that creates award-winning software for Fortune 500 brands and trailblazing startups across 17+ industries. We rank among the leaders in areas like application development and AI/ML, and our people-first culture has earned us multiple Best Place to Work awards.
If you're looking for a place to grow, make an impact, and work with people who care, we'd love to meet you! :)
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