Freelance Strategy Director

Klick; São Paulo; Híbrido; BRL 60.000 - 120.000; Tempo integral

Resumo da oferta

An established industry player is seeking a strategic marketing leader to drive healthcare communications in Latin America. This role involves leading go-to-market strategies, developing tactical plans, and leveraging analytics to optimize brand performance. With a focus on collaboration and innovation, you will work closely with clients and internal experts to tackle complex marketing challenges and enhance brand growth. If you are passionate about making a positive impact in healthcare and have a wealth of experience in pharma marketing, this opportunity is perfect for you. Join a dynamic team dedicated to transforming health outcomes and thrive in a culture that values creativity and leadership.

Qualificações

• 7-10+ years of marketing experience, primarily in pharma and healthcare.
• Strong communication and presentation skills are essential.

Responsabilidades

• Lead go-to-market strategy for multiple accounts and brands.
• Develop annual tactical plans and formulate solutions to marketing challenges.
• Analyze brand performance with the Analytics team for optimizations.

Conhecimentos

Marketing Strategy

Creative Problem-Solving

Communication Skills

Presentation Skills

Analytical Skills

Formação académica

University Degree in Business or Science

MBA

Descrição da oferta de emprego

Klick is an ecosystem of brilliant minds dedicated to transforming healthcare communications and helping our life sciences clients improve health outcomes since 1997. Recognized by Great Place to Work among the Best Workplaces in Advertising and Marketing, for Women, and in Professional Services, as well as a recipient of the Waterstone Most Admired Corporate Culture award and Deloitte’s Best Managed Companies, Klick is where careers in healthcare communications thrive.

We’ve been growing steadily for almost three decades and continue expanding our global footprint. With a new office in São Paulo, Brazil, we’re committed to hiring individuals who are passionate about positively impacting health in Latin America. If you’re ready to make a difference in healthcare communications, we encourage you to apply!

Please send your resume in English.

The focus of the Klick Strategy team is defining how, when, and where a pharmaceutical brand should interact with its target audiences to drive effective customer engagement and measurable business outcomes. We advise our clients on key elements of their go-to-market strategy, including: audience targeting, channel mix, marketing ecosystem design, and performance measurement & optimization. We see this as a team sport, so we frequently orchestrate the involvement of a broad range of in-house subject matter experts and crafts to maximize business results for our clients.

We are curious people who love to lead the charge in solving meaningful and complex marketing challenges, while also surfacing opportunities for innovation and account growth. As big-picture thinkers who can also define the details, we work as our clients' advisors and partners to help build and grow brands throughout their lifecycle. We are passionate about healthcare, and we take pride in delivering and optimizing solutions that help Patients and HCPs on their respective journeys.

Responsibilities:

• Lead the go-to-market strategy (targeting, channel mix, marketing ecosystem design, performance measurement) for one or more accounts, with each account consisting of one or more brands.
• Develop annual tactical plans.
• Formulate solutions to clients’ marketing challenges and produce related project briefs.
• Work with Analytics team to analyze brand performance and recommend optimizations.
• Exhibit thought leadership by authoring POV documents related to industry/technology trends.
• Manage one or more strategists.
• Serve on account-level leadership teams, responsible for client relationship, financial, and operational growth.
• Participate in new business pitches.

Requirements:

• University degree, with a focus in business or science; MBA preferred.
• 7-10+ years of experience in marketing, with the majority in pharma and healthcare marketing, preferably in an agency role.
• Intellectual curiosity, paired with an affinity and aptitude for creative problem-solving.
• Strong communication, presentation, and facilitation skills.
• Experience of working in LATAM markets at regional and local level.
• Fluent in Portuguese and English, proficiency in Spanish as an asset.

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